Toptracer, the world's leading range technology and official ball tracking provider for The Open, announced that the renowned site of the 2025 Championship, Royal Portrush, is now accessible on its platform at golf ranges worldwide. Royal Portrush, recognized…
The 2024 McKinsey Women in the Workplace Report highlights an inspiring rise in women's representation in senior manager and director roles, increasing from 32% in 2015 to 37% in 2024. Meanwhile, LinkedIn's similar study shows that women now hold 30.6% of leadership positions, reflecting…
Have you ever imagined how to breathe new life into an iconic golf club? Who could be the visionary partner to transform the renovated space into a modern, lasting, and sustainable gem? The Cobbs Creek Foundation is dedicated…
Influencer marketing and brand ambassadorship might sound like synonyms. Both involve leveraging someone’s loyal audience to create brand awareness and generate sales. Both types of advertising revolve around leveraging the person's power of recommendation. This is also true.…
NovaWorld Phan Thiet Golf Club, a well-designed 36-hole golf complex by Greg Norman, adds significant value to Vietnam's growing reputation in the golfing world as it becomes a part of the esteemed network of clubs managed by global…
Flavoured gin has emerged as one of the most exciting success stories in recent years, with its penetration growing by an incredible 160% year-on-year. This remarkable trend reflects the adventurous spirit of consumers and an influx of innovative…
Consumer data reinforces the powerful impact of partnering with a leading charity in sponsorship marketing, showcasing some of the strongest results possible. These collaborations enable brands to make a positive contribution to society, enhance their brand equity, and…
If you find yourself in New York right now, keep your eyes peeled because you might catch a glimpse of the legendary Claret Jug from The Open! The tournament's organizers are bringing this iconic trophy on a thrilling…
PwC envisions a future where AI contributes an astonishing $15.7 trillion to the global economy by 2030. Their Global Artificial Intelligence Study reveals the potential for AI to elevate local economies’ GDP by up to 26% by that same year, highlighting…
Did you know that the global sports coaching platforms market is poised to reach an impressive $306 million by 2025 and is currently experiencing remarkable growth? According to DiMarket, the annual compound growth rate (CAGR) is projected at…
BIG MAX has crafted an impressive and credible creative concept that showcases the true waterproof nature of their golf bags. In the exciting "Aqua Falls" campaign, we previously witnessed their bags being tested in canyoning. Now, we’re inspired…
Arcis Golf has acquired three nationally recognized clubs: The Country Club of the South (Johns Creek, Georgia) has a Jack Nicklaus-designed golf course. This is the very first Jack Nicklaus Signature course, opened in 1987. The Manor Golf &…
For years now, I've recognized a significant opportunity that golf clubs are overlooking: the potential to elevate the experience by enabling food and beverage orders directly from golf carts. I assumed that if Greg Norman's 'Shark Experience' service…
In today's competitive landscape for talent, golf clubs and their leaders are on a mission to attract and retain top performers, including greenkeepers, while fueling organic growth and boosting employee productivity. By introducing innovative perks and creating flexible…
I won’t delve into the frequently encountered challenges that golf clubs face in maintaining their bunkers. Instead, I'll highlight two common obstacles: the ongoing battle with contaminated sand and the "beauty" of erosion that shapes the faces and…
Since 2021, when Ceri Mentai-Davis - CEO & Co-Founder of 'It's Never You' charity + Director: The Shire London, The Inspiration, The Legacy & West London Golf Centre - lost his son Hugh, I have been inspired by…
Recently, I discovered an inspiring study that highlights the significant economic impact of private clubs in the United States. Conducted by the esteemed Club Benchmarking, the Club Management Association of America (CMAA), and the National Club Association (NCA),…
Wow, can you believe it’s already been ten amazing years? It feels like just yesterday when I met the inspiring Elisa Gaudet (Founder of Women's Golf Day) at the PGA Show in Orlando back in 2015! She was…
I find myself resonating with Titleist's vision. On Monday, I shared a remarkable Swiss putter called myvicto, designed with helpful alignment lines. The idea of Alignment Integrated Markings on Titleist golf balls has been inspiring players since 2007,…
Prosports International, the UAE's premier golf retailer, celebrates its 30th anniversary, marking three decades of significant contributions to the region's golfing community. From its humble beginnings, Prosports International has evolved into a market leader, actively shaping the UAE's…