For a considerable time, I have been underscoring the significance of social proof as a central tool for attaining trust, soliciting interest, and ultimately boosting sales. In light of this, I will refrain from repeating myself. If you…
Actually, this post could have been solely about Amendoeira Golf Resort's Faldo course and Christy O’Connor Jnr course nominations for the title of ‘Portugal’s Best Golf Course’ in 2017 (+‘Portugal’s Best Golf Hotel’) at the World Golf Awards. However,…
Who should we trust more: Golf Digest's golf course evaluators or Leadingcourses users? The only two Spanish courses are listed on the most recent Golf Digest World Top 100. Both of them are within the Sotogrande estate: Real…
Once again, ECCO Golf is trying to utilize the power of celebrity social endorsement to build trust for its ECCO Golf BIOM H4 golf shoes and drive sales. In 2022, Lydia Ko designed a custom version of the…
Have you ever tried to find the connections between being highly ranked and golf revenue growth? What I know is that such rankings on the most important golf magazines' lists are good reasons to raise prices. At the…
I have just discovered that The Grove - May 2 - will be one of the venues of the 2023 Rose Ladies Series, in addition to West Lancashire Golf Club, Southport & Ainsdale Golf Club, Wentworth (East), and…
It is interesting that we hardly talk about Swiss golf clubs, even though it would be worthwhile. Here, for example, is Golf Club Bad Ragaz. Leadincourses.com users ranked it as the 6th best Swiss golf club (8.7/10). Since…
Perhaps it is no exaggeration to say that the last two years have been outstanding for the golf industry. Wherever we look we can see significant growth in golf participation and golf equipment sales. NGF’s participation research shows…
If you still have not finalized your golf club marketing strategy for 2022 or still can adjust it then utilize social proofs you have. We trust user reviews because they have experienced the product or service, unlike ourselves.…
Once I received a piece of advice on website design and development: Decide on a consistent brand message and tone, one that you're committed to presenting consistently across.! Later I will explain it in regard to the new…
How would you prove your mowers are top-notch ones? The most obvious way to demonstrate quality and reliability is to support major golf tournaments. It is excellent social proof too. I would utilize user social proofs as well.…
It is good to see businesses among them golf clubs like Saadiyat Beach Golf Club are prioritizing sustainability and ESG (Environmental, Social, and Governance). A recent Abu Dhabi Sustainability Week study found 87% of executives said improving ESG…
Troon Golf's latest "trophy" is Red Hawk Golf and Resort in Sparks, Nevada just outside of Reno. It is a semi-private facility. Through Red Hawk’s semi-private designation, the club is open to full golf members, daily-fee play, annual…
One of the last golf business news of 2019 was the acquisition of Chart Hills Golf Club by the Ramac Holdings Ltd. The new owner's probably the first major project is the extensive redevelopment and improvement of the entire 250-acre…
Golf Digest, has revealed 5* hotel and golf resort, Adare Manor, has been awarded a prestigious Editors’ Choice Award (since 2016) in the category of ‘Best Golf Resorts in Great Britain and Ireland 2020’ for the third year…
Recently, the Spanish Real Club de Golf El Prat achieved an 8.5 rating on Leadingcourses.com. With this result, they are the most popular golf club in the Barcelona area. Marcello Della Vecchia, director of sales and marketing at…
Do you think your golf club guests and members remember every single moment during their stay in your golf club? I am sure that they will not. People usually remember peak moments and pits during their stay in…
I have just had an interesting conversation with a leading Finnish golf travel agency. We were talking about the challenges of golf travel agencies. She mentioned that too many golf travel agencies are popping up. This made me…
Troon and Seven Canyons have been working together since the summer of 2018. In those days, Troon was asked to help the sales and marketing of the Arizonian golf course and private, gated residential community. As per the…
In the last five years, La Manga Club won several accolades. Recently, they won two new titles at the World Travel Awards: Its five-star Hotel Principe Felipe was named ‘Europe’s Leading Luxury Resort & Villas 2019’ for the…