33 entries: "social proof"

The Championship Faldo Course at Amendoeira Golf Resort

What kind of social proof does the Amendoeira Golf Resort need?

By: 2017. 06. 08.

Actually, this post could have been solely about Amendoeira Golf Resort's Faldo course and Christy O’Connor Jnr course nominations for the title of ‘Portugal’s Best Golf Course’ in 2017 (+‘Portugal’s Best Golf Hotel’) at the World Golf Awards. However,…

Players-1st-infographic_platform_HERO

Here is how you can understand better your golf club customers’ needs

By: 2022. 03. 21.

Perhaps it is no exaggeration to say that the last two years have been outstanding for the golf industry. Wherever we look we can see significant growth in golf participation and golf equipment sales. NGF’s participation research shows…

Las Colinas Golf Country Club restaurant

What new awards did Las Colinas Golf & Country Club win in 2021?

By: 2022. 01. 19.

If you still have not finalized your golf club marketing strategy for 2022 or still can adjust it then utilize social proofs you have. We trust user reviews because they have experienced the product or service, unlike ourselves.…

London Golf Club Heritage 5th Green

What could make the new London Golf Club website more effective?

By: 2021. 09. 07.

Once I received a piece of advice on website design and development: Decide on a consistent brand message and tone, one that you're committed to presenting consistently across.! Later I will explain it in regard to the new…

John Deere golf tournament support-resized

John Deere in support of 3 international golf tournaments in Scotland

By: 2021. 07. 09.

How would you prove your mowers are top-notch ones? The most obvious way to demonstrate quality and reliability is to support major golf tournaments. It is excellent social proof too. I would utilize user social proofs as well.…

Greater Flamingo at Saadiyat Beach Golf Club-final

Are you impressed by Saadiyat Beach Golf Club’s sustainability efforts?

By: 2021. 06. 08.

It is good to see businesses among them golf clubs like Saadiyat Beach Golf Club are prioritizing sustainability and ESG (Environmental, Social, and Governance). A recent Abu Dhabi Sustainability Week study found 87% of executives said improving ESG…

Red Hawk Golf and Resort

Will Troon Golf elevate Red Hawk Golf and Resort to a higher level?

By: 2020. 08. 06.

Troon Golf's latest "trophy" is Red Hawk Golf and Resort in Sparks, Nevada just outside of Reno. It is a semi-private facility. Through Red Hawk’s semi-private designation, the club is open to full golf members, daily-fee play, annual…

Chart Hills Golf Club-Aerial-Work-02

How Chart Hills is preparing for the 2021 golf season?

By: 2020. 06. 24.

One of the last golf business news of 2019 was the acquisition of Chart Hills Golf Club by the Ramac Holdings Ltd. The new owner's probably the first major project is the extensive redevelopment and improvement of the entire 250-acre…

Adare Manor recognized by Golf Digest's Editors Choice Award

Adare Manor tripled at Golf Digest’s Editors’ Choice Award

By: 2020. 03. 30.

Golf Digest, has revealed 5* hotel and golf resort, Adare Manor, has been awarded a prestigious Editors’ Choice Award (since 2016) in the category of ‘Best Golf Resorts in Great Britain and Ireland 2020’ for the third year…

Real Club de Golf El Prat golf course and La Mola

What could Real Club de Golf El Prat achieve with an 8.5 rating?

By: 2020. 02. 07.

Recently, the Spanish Real Club de Golf El Prat achieved an 8.5 rating on Leadingcourses.com. With this result, they are the most popular golf club in the Barcelona area. Marcello Della Vecchia, director of sales and marketing at…

Gimme 5 moments

Why worth creating memorable moments for your guests?

By: 2019. 12. 10.

Do you think your golf club guests and members remember every single moment during their stay in your golf club? I am sure that they will not. People usually remember peak moments and pits during their stay in…

Stick with me golf travel agency

How to recognize a superb golf travel agency in 2020?

By: 2019. 12. 01.

I have just had an interesting conversation with a leading Finnish golf travel agency. We were talking about the challenges of golf travel agencies. She mentioned that too many golf travel agencies are popping up. This made me…

Seven Canyons Sedona, AZ, USA

Full golf club management service for Seven Canyons by Troon

By: 2019. 10. 31.

Troon and Seven Canyons have been working together since the summer of 2018. In those days, Troon was asked to help the sales and marketing of the Arizonian golf course and private, gated residential community. As per the…

La Manga Club five-star Hotel Principe Felipe

Why should La Manga Club curate guest experience?

By: 2019. 06. 15.

In the last five years, La Manga Club won several accolades. Recently, they won two new titles at the World Travel Awards: Its five-star Hotel Principe Felipe was named ‘Europe’s Leading Luxury Resort & Villas 2019’ for the…

Faldo Signature Design Laguna Golf Lăng Cô plays host to the Faldo Series Asia Grand Final

What is the value of Faldo Signature Design Status?

By: 2019. 05. 16.

This morning I had to realize that Faldo Design provides two design brand options: Faldo Design,Sir Nick Faldo Signature. What I liked in the Sir Nick Faldo Signature offer is that it provides a Golf Environment Organization (GEO)…

Content marketing

How can golf clubs be smart in content marketing?

By: 2019. 02. 11.

Let’s clear at the beginning what is not content marketing. It is not a tactic/one-time campaign or channel. It is about: consistently putting relevant and valuable content in front of the right people at the right moment;the creation…

2018 BoardRoom Awards

Troon wins on the 2018 BoardRoom Awards almost routinely

By: 2019. 01. 23.

The 2018 BoardRoom Awards was the 5th year in Troon's life when they win this prestigious awards. Troon was named “Management Company of the Year” for 2018 by BoardRoom Magazine in the publication’s 20th annual “Excellence in Achievement” awards.  What makes this achievement really impressive…

Monte Rei Golf & Country Club golf course

What did Monte Rei Golf & Country Club achieve in 2018?

By: 2019. 01. 07.

During the latest IGTM event in Ljubljana, Slovenia, I thought I will be able to interview David Ashington (Director of Sales & Hospitality, Monte Rei Golf & Country Club). Very soon I had to realize that due to…

The Belfry Hotel & Resort - Main course - Caterer’s Hotel Cateys 2018 Awards

What are the chances of The Belfry at the Caterer’s Hotel Cateys 2018 Awards?

By: 2018. 10. 04.

We all know how social proofs are important to convince the empowered customers to buy our services and products. I believe in those social proofs that can be easily converted to measurable behavior, conversions, revenue, loyalty, and advocacy for your golf…

2018 World of Leading Golf Awards

Who are the real winners of the 2018 World of Leading Golf Awards?

By: 2018. 09. 13.

As you know I am not a big fan of golf magazines' TOP100 and of similar lists. Years passing by and my skepticism regarding their credibility is just growing. I would like to circle back for a moment…