10 tips for your first golf trip in Italy
I know that every golf trip can have unintentionally pitfalls. Therefore, I would like to share with you my tips on how to have a meaningful golf trip in Italy, especially if it will be the first one…
I know that every golf trip can have unintentionally pitfalls. Therefore, I would like to share with you my tips on how to have a meaningful golf trip in Italy, especially if it will be the first one…
‘Women multiplier effect’ Forbes says if the consumer economy had a sex, it would be female. Women drive 70-80% of all consumer purchasing, through a combination of their buying power and influence. In 2017, they estimated that the “female economy” was…
Almost a year ago I composed the list of TOP10 online tee time booking solutions for Portugal and Spain. The article received many comments and feedbacks. Among the comments, I found a very legitimate one, namely where are…
I know how much planning goes before every golf holiday travel. This is especially true when you are going to a less known golf holiday destination like Italy. Hence, I thought to help you to have an unforgettable…
If you remember, Reed Exhibition in cooperation with Sports Marketing Surveys came out with a study about the trends in the golf tourism industry in 2017. They asked over 10,000 regular golfers (=those who play at least 10…
At the latest IGTM in Ljubljana, Slovenia I tried to discover the less popular golf destinations among them Italy. I found only 25 companies representing Italy, including DMCs, golf resorts, golf travel agencies, and hotels. All this while…
I think there are at least two common motivations among the 4 bidders (Spain, Italy, Germany and Austria) for the 2022 Ryder Cup: golf enthusiasm and promoting their country (as a country of investment, tourism destination etc.). The…
The travel industry has made a remarkable recovery after facing challenging times caused by the recent pandemic. Both leisure and business travel are growing similarly, depicting a positive trend in the industry. The year 2022 witnessed a significant…
The concept of luxury has taken on a new meaning since the latest pandemic. That's why I'm curious how the concept of a luxury golf resort is interpreted at Argentario Golf & Wellness Resort. I interviewed Augusto Orsini,…
It's only 101 days left until the much-anticipated 2023 Ryder Cup takes place at the Marco Simone Golf & Country Club. Back in May, I mentioned that Hilton was selected as the worldwide partner for the 2023 Ryder…
As a golfing parent, I also think a lot about where to take my family on a golfing holiday. Many of my friends are looking for opportunities how to spend more time with their loved ones. They are…
The Autograph Collection hotel brand of Marriott International was launched in 2009. It is one of the 3 soft brands from Marriott International, the others being Design Hotels and Tribute Portfolio, both inherited as part of the merger…
It's unbelievable how rapidly the popularity of padel is growing. Gradually, it will be difficult to imagine modern golf clubs and golf resorts without padel courts. Am I correct? Am I exaggerating? What is certain is that according…
I am unfortunate to start the week with this news. Tom Weiskopf passed away on August 20th at the age of 79. Winner of 16 PGA TOUR titles, Tom Weiskopf was a prolific golf course designer/co-designer, responsible for 70-plus…
I prefer those pro-am golf tournaments, where I can not only enjoy the golf tournament itself and the services of the hosting golf club, but also the local culture. A golf tournament hosted by a colorful and exciting…
I may be one of those who affirm the importance of authentic immersion and ‘Instagramability’ when picking a golf travel destination. Probably, because of the long lockdown I am looking for opportunities for relaxation and escaping from urban…
If I count correctly, Antognolla Golf is the twelfth Italian GEO Certified golf club! Antognolla Golf has: Met the required certification criteria for sustainable golf operations.Successfully completed the official third-party verification process.Successfully passed the final evaluation by GEO…
Before I share with you GreenClub’s latest new business win (Roganstown Hotel & Country Club) let's see what are the top sustainability trends in 2021. I see the following 5 sustainability trends golf clubs should follow: Decarbonisation of…
When I first heard about the promotion of Alastair Higgs (Europe Service Manager) and the appointment of Antonio Farina (Area Sales Manager: Italy, Turkey, Greece, and Cyprus), Rain Bird's corporate culture came to my mind unintentionally. As a…
We are witnessing the digitalization of golf club operations (including tee time booking). I wish even "Mickey Mouse" golf courses will understand now that the Excel-sheet and telephone-based golf club management is not viable and not profitable anymore.…