Golf club managers have already been thinking and trying a lot about how to sell more tee time and increase the revenue from it. Just think, for instance, of dynamic pricing or even yield management. Some of them…
Over 200 brands. More than $5 billion in transaction volume. In 2025, RepSpark didn't just outperform the market — it reshaped what's possible in B2B wholesale commerce. Sustainable Revenue Growth RepSpark brands posted consistent year-over-year revenue gains across…
Golf has long been a game defined by tradition — its etiquette, its championships, its iconic venues. Yet tradition, while valuable, must evolve. Across the global golf industry, a decisive shift is underway: one that recognises women not…
Cashfree Payments' Trends in Subscription Economy 2025 study reveals compelling insights about the booming membership economy. Subscription-based businesses have grown by 435% over the last decade, far exceeding traditional business models. The Subscription Economy Index (SEI) has shown…
Rebranding trends in 2025 will reflect significant technological and cultural transformations occurring within the marketplace. The emergence of social media, mobile technology, artificial intelligence, and big data has disrupted various industries and fundamentally altered consumer behavior. In this…
B2B marketplaces are experiencing significant growth due to the increased adoption of digital solutions by decision-makers, enhanced access to financing options, and the ability to manage more complex value chains. The travel sector, exemplified by platforms such as…
Golfers' tee-time booking journey has become more complex, featuring numerous touchpoints. Marketplaces serve as the central hub for bookings; however, the tee-time booking experience extends across social media, a golf club’s website or app, and the marketplace itself.…
According to Straits Research, the global sustainable athleisure market was valued at USD 90.62 billion in 2022. It is projected to attain a value of USD 134.67 billion by 2031, representing a compound annual growth rate (CAGR) of…
Over the past three years, NexxChange, an Austrian golf club management software company, has progressively expanded its market presence in Europe through strategic acquisitions and partnerships: 2021 - acquired the Dutch E-Golf4U; 2023- partnered with UGolf Bluegreen, Europe's…
Back in 2017, I had the pleasure of meeting Colin Mayes in person during the 2017 World Swimming Championships in Hungary. Colin competed in the senior category, and at his request, I took him to visit the Pannonia…
It appears to me that Troon has successfully acquired 7 distinct companies within the past five years: Cliff Drysdale Tennis, Indigo Golf Partners, RealFood, Peter Burwash International, appliedgolf, ICON Management Services, Green Golf Partners. Most recently, Troon acquired…
It is evident that the contemporary workforce is experiencing a significant shift towards diversity, while at the same time, job roles and working methods are undergoing rapid transformation. As such, it is imperative for golf clubs to recognize…
Costa Navarino has always tried to impress us. Just think of their 4 golf courses, five-star hotels, luxury private residences, etc. As a father of a three-year-old son, I am of course primarily interested in family programs and…
Discover the trends to stock in your golf shop to keep your customers fashionable on the fairway! Last month at the PGA Show, many brands and retailers had a first look at the golf trends that would rule…
Wunderman Thompson's The Future Shopper Report 2022 found 5 trends that are really relevant to golf shops: Over half of spending is now online. Customers became comfortable with technology and demanding digital products and services. Poor experiences online…
Golf and golf participation have set so many all-time records over the last few years, it’s hard to keep track of them all. Rounds played, new golfers across all demographics, returning golfers, new women golfers, new junior golfers…
Last year I gave professional training to a leading golf turf machinery company's sales team about the importance of sustainability. During this training, I told my audience: People enjoy playing a golf course that speaks of its place.…
Insider Intelligence found in 2022, worldwide retail e-commerce sales will exceed $5 trillion for the first time, accounting for more than a fifth of overall retail sales. In 2022, worldwide retail sales are poised to grow 5% year-over-year…
Personalization of products and services is one of the biggest marketing challenges for marketers as it became a must-have. For this reason, in this reason, you can hear firsthand from Drew Parsons (Territory Sales Manager Scotland & Cumbria,…
Recently, the Pete Dye Golf Club has selected Club Caddie as its new golf club management software. This is why I interviewed Tony Kowalski, the general manager of the club to understand their needs, expectations, and most of…