Tag: customer experience

2023 Ryder Cup Hilton Worldwide Partner

What will Hilton offer as the Worldwide Partner of the 2023 Ryder Cup?

By: 2023. 05. 31.

I am suspicious of this great silence around the 2023 Ryder Cup (from 25 September to 1 October 2023, at the Marco Simone Golf & Country Club, just outside Rome.). Does it seem to you too? Are the…

The Grove Club Car Bluetooth music speakers

Why did The Grove order a Club Car fleet with Bluetooth music speakers?

By: 2023. 05. 25.

You may remember from 2017 when I reported on Greg Norman's "Shark Experience" service for Club Car golf carts. Verizon provided the content (E.g. music, live sports, news, entertainment, golf tips by Greg Norman) in those days. It…

Vattanac Golf Resort 18th hole-West with ClubUp

To what extent can ClubUp improve the caddy experience of golfers?

By: 2023. 05. 24.

Inflation is a big challenge for many countries in the last couple of years. Not entirely unfounded, many people also fear a recession, which could reach us even this year. At the same time, I think it is…

La Cala Resort padel court opening 2023

What benefits will the new padel courts provide to La Cala Resort?

By: 2023. 05. 19.

It's unbelievable how rapidly the popularity of padel is growing. Gradually, it will be difficult to imagine modern golf clubs and golf resorts without padel courts. Am I correct? Am I exaggerating? What is certain is that according…

La Cala Resort sunset

What are La Cala Resort’s latest remarkable sustainability investments?

By: 2023. 04. 24.

Last year, several trends (e.g. travel recovery, working from anywhere, bleisure, wellness tourism, etc.) favored La Cala Resort. On the other hand, we also need to see that their previous correct investments have brought results. Such an achievement,…

Ian Brigmann COO Club Caddie

Are you on the back 9 of your facilities software?! 

By: 2023. 03. 30.

We here at Golf Business Monitor do our best to stay on top of all things Golf, all things Media, and all things Technology, but sometimes even internally things slip through the cracks, and we put off updating…

Scottish Golf and Players 1st partnership

Have Scottish golf clubs understood the benefits of Players 1st Member Experience Surveys?

By: 2023. 03. 29.

Golf clubs must get in the footsteps of their guest and members to be able to deliver the desired golf club experience. The time when we developed services in our golf clubs based on intuition is over. In…

Champion Hills with Troon Prive_resized

What innovative club membership offers does Champion Hills have?

By: 2023. 03. 23.

What innovative club membership offers do the Champion Hills have? It is imperative to understand the recent trends of remote work, golf club usage patterns, and lifestyle changes (e.g. demand for sustainable golf club operations). Pre-pandemic customer preferences…

Cover photo for press release_Players 1st and TrackMan

How is Players 1st responding to the growing off-course participation trend?

By: 2023. 03. 16.

In October 2022, I highlighted that those golf clubs who understand the importance of investing in driving range experience and do not only look at the cost side of this investment can answer at least three business challenges at the…

59club Emirates Golf Club winner 2022

59club Service Excellence Awards: Who to watch out for in the MEA & Asia region?

By: 2023. 03. 13.

If you would ask me to single out one customer experience strategy that is really working well in the last couple of years, then it would be convenience. It is all about if your customer can do business…

Club de Golf Alcanada golf course 7th Hole

What did Club de Golf Alcanada win at the Tagmarshal Awards?

By: 2023. 02. 23.

Today, more and more golf club managers realize that there is a connection between the pace of play and the golf experience (see customer experience). Managing tee-time intervals properly can contribute a lot to golf experience and improve net…

Burhill Group shines in 2022 with four MEA Awards

Which Burhill Group venues won at the 2022 Member Experience Awards?

By: 2023. 01. 03.

Give golfers a great golf club membership experience and they will never leave you and spend more money in your golf club. Great! This is what every golf club is striving for. So why are so many golf…

Landeryd Golf Club at Night

How will Landeryds Golf Club impress golfers at the driving range?

By: 2022. 10. 27.

I still see many underdeveloped/old-school driving ranges in operation. Even though there is a striking difference in customer experience between a non-tech driving range and one with driving technology solutions (e.g. Toptracer Range, Inrange Golf, Trackman Range, etc.).…

W Costa Navarino_Beachfront villa Interior

Are you ready to try the new W Costa Navarino Hotel?

By: 2022. 07. 26.

In January, I already told you about the opening of the W Costa Navarino hotel this year. The launch of the hotel will be on August 11. It will be the first W Hotel in Greece. Before I share…

RepSpark Community_filtered for GOLF-resized

How joining RepSpark can help your pro-shop earn more?

By: 2022. 07. 07.

Insider Intelligence found in 2022, worldwide retail e-commerce sales will exceed $5 trillion for the first time, accounting for more than a fifth of overall retail sales. In 2022, worldwide retail sales are poised to grow 5% year-over-year…

club caddie-logo-revcon2

Checklist for membership & communication personalization features of Club Caddie

By: 2022. 07. 06.

It is clear as noonday, that consumers – among them golfers – are more likely to respond favorably to membership offers and communication messages if the golf club treats them in a personal manner. As competition increases, golf…

Wilson Golf personalization_Staff_Ball_Front_Hero_NYC_Side

What Wilson Golf is doing for a more sophisticated product & service personalization?

By: 2022. 07. 03.

Personalization of products and services is one of the biggest marketing challenges for marketers as it became a must-have. For this reason, in this reason, you can hear firsthand from Drew Parsons (Territory Sales Manager Scotland & Cumbria,…

omnichannel experience Players 1st

How can Players 1st help golf clubs to be able to deliver an omnichannel experience?

By: 2022. 06. 16.

2,000+ clubs in 20 different countries trusting the Players 1st platform. In this interview, I asked Morten Bisgaard, the CEO & Co-founder of Players 1st among the others about how has customer experience measurement developed in the last 10…

Pete Dye Golf Club 10th hole Club Caddie

How will the Pete Dye Golf Club utilize Club Caddie’s rich features?

By: 2022. 06. 01.

Recently, the Pete Dye Golf Club has selected Club Caddie as its new golf club management software. This is why I interviewed Tony Kowalski, the general manager of the club to understand their needs, expectations, and most of…

Customisation Image golf event Golf Genius

How can Golf Genius help you to create the buzz?

By: 2022. 05. 15.

Let me share with you a note from Craig Higgs, Managing Director of Golf Genius International. I recently had the pleasure of listening to renowned club management speaker Greg Patterson at the 59 Club Awards at The Belfry…