Tag: R1 driver

What is the secret of TaylorMade?

By: 2013. 08. 25.

TaylorMade-adidas Golf (TMaG), the largest and most profitable golf equipment, apparel and footwear company in the world, announced at the beginning of this month, Q2 sales of $454M (EUR 348M).  During unseasonably poor weather across the globe leading…

Last days of TaylorMade R1 driver

By: 2013. 08. 04.

TaylorMade introduced in 2011their new driver, the R1 driver. First day offered it white and then this May in black. Personally, I prefer the black one because it gives the feeling of a powerful driver. I like TaylorMade R1…

TaylorMade is boosting golf experience on mobile

By: 2013. 02. 07.

In last September I had already written about how smartphones and mobile applications are gaining momentum. Today, I am ready to risk to say that mobile as a device and as a communication channel and platform became integral…