In 2025, AI-driven personalization is expected to emerge as the most prominent trend in retail technology.
Retailers are expected to increasingly leverage artificial intelligence to analyze customer data, optimize inventory management, and deliver tailored experiences.
This approach is projected to enhance customer satisfaction and improve operational efficiency.
I discovered RepSpark, a promising B2B wholesale e-commerce platform, a few years back.
It’s an essential resource for pro shops aiming to simplify their daily wholesale management and operational activities (e.g. inventory, accounts receivable, and team performance).
I see many similarities between Foremost Golf’s Foremost POS service and RepSpark.

Both approaches share similarities in that they do not currently incorporate AI-driven personalization.
However, it’s essential to recognize that personalization has become a crucial component of B2B e-commerce.
Embracing this trend could significantly enhance customer engagement and satisfaction.
RepSpark can automatize inventory management, which facilitates demand forecasting.
This optimization enables businesses to stock their inventory appropriately, minimizing waste and ensuring efficient resource allocation.

Foremost POS – 200 users
I shared these with you to provide insight into the positions of two key players in the golf retailing industry.
Foremost Golf UK’s largest retail and marketing services group has recently announced 200 users of its Foremost POS launched in 2024.
The new Foremost POS system integrates seamlessly with other key Foremost services, such as
- The Foremost group’s digital and integrated retail marketing system, EMP (Elite Marketing Programme), and
- The Central Invoicing & Payment system will benefit Central and EMP premium members.
Foremost Golf expects a minimum of 300 users by the end of 2025.