How did the Aloha Golf Club become the 1st premium sustainable agronomy venue?


By: May 15, 2025

Aloha Golf Club proudly leads the way as the first club in the Iberian Peninsula to partner with The R&A Agronomy Service through a premium ‘Venue’ support agreement.

The R&A Agronomy Service utilizes evidence-based research to actively promote excellence in agronomy and playing quality, as well as to enhance turf performance within the global golf industry.

The R&A Aloha Golf Club First Premium Sustainable Agronomy Venue

The collaboration with Aloha Golf Club will exemplify the merits of a customized and sustainable approach to course conditioning.

Luis Cornejo and Pablo Muñoz, key contributors to the club’s recent renovation, will persist in supporting the initiative as part of The R&A Agronomy Team.

They will work alongside Paul Woodham and Richard Windows, the Assistant Director of Sustainable Agronomy Services at The R&A, located in St Andrews.

Sustainability practices in the hospitality industry

Sustainability has emerged as a critical imperative within the hospitality industry. It has become an essential consideration rather than an optional one.

Contemporary guests increasingly seek accommodations and golf courses demonstrating a commitment to environmental stewardship.

Adopting eco-friendly practices not only fosters trust among guests but also enhances the organization’s reputation.

Furthermore, such initiatives may facilitate access to grants or certifications for environmentally responsible practices, as the Aloha Golf Club case shows.

Aloha Golf Club golf course sky view

To grasp the vital role of sustainability, let’s explore the exciting new positions that have emerged in the hospitality industry to champion this cause.

Imagine the possibilities as we seek out similar roles in golf resorts and clubs:

  • Sustainability coordinator;
  • Green event planner: responsible for planning events that have minimal environmental impact.
  • Eco-tourism specialist: focuses on environmental conservation and the promotion of local cultures.
  • Sustainable F&B manager;
  • The Corporate social responsibility manager ensures that the company operates ethically and sustainably.

I discovered a comparable role at Bernardus Golf in the Netherlands called ‘Impact & Sustainability Manager‘.