New Puma Golf collection in the nostalgia of Tie Dye

By: May 1, 2020

One of the things I really like in Puma Golf apparel is the brave usage of colors. I don’t say I would dare to wear all of them, but some of them are really awesome.

On the National Tie Dye Day, Puma Golf celebrated the nostalgia of Tie Dye with a new, colorful collection featuring products inspired by the iconic Haight-Ashbury neighborhood in San Francisco, the hear of free-spirited bohemian culture since the 1960s and the unofficial birthplace of Tie Dye.

The Love/Haight Collection features unique, hand-tie-dyed polos and sweaters, along with shoes and caps that feature on-trend Tie Dye patterns and colorways.

Puma Golf Tie Dye Collection-Social-IG-GO-Apparel-TieDye-Feed-1728x2160px-Caged-Detail-0652

Puma Golf Tie-Dye Collection 2020

Details on the new Puma Golf collection
  • Haight Polo ($80) – Each of these cotton polos are hand-dyed to deliver a truly unique piece designed to look as good as it feels on the golf course.
  • Haight Crewneck Sweatshirt ($98) – Embrace your love for tie-dye in this unique, 100% cotton, hand-dyed crewneck.
  • 3 Caps: P 100 Cap Haight, P 110 Cap Love & P 110 Cap Love/Haight ($35) – three fun new options from a bold, all-over tie-dyed print, to a more subtle pop of color, something for every outfit.
  • IGNITE PWRADAPT CAGED Love/Haight ($170) – Embrace your inner hippie and get a little funky with these San Francisco-inspired tie-dyed IGNITE PWRADAPT Caged Love/Haight shoes, designed to provide the performance needed on course and the style needed off it. The IGNITE PWRADAPT Caged has been anatomically designed to provide outstanding comfort and a perfect, tailored fit.
  • IGNITE NXT Solelace Love/Haight ($140) – Built from the ground up with Pro-Form TPU outsole with an ORGANICALLY-ALTERED TRACTION pattern. A full-length IGNITE Foam midsole, wrapped in SoleShield for added durability, provides unparalleled comfort and energy return to help you feel and play your best all day long.
Puma Golf Tie Dye Collection Tie Dye Bag orange
  • LE COBRA x VESSEL LE Tour Stand Bag ($599) – Embrace your inner hippie and get a little funky with this San Francisco-inspired tie-dyed COBRA X Vessel Tour Stand Bag, which features a colorful, allover tie-dye pattern (Available in two bold colorways).

My verdict

Puma Golf understood quite well that the ’70s, serving as a baseline for most 2020 trends. The color selection is likely to draw Millennial golfers.

The selection of orange color is also a good idea. It is likely to be a key color trend in 2020.

Did you know Tie Dye was the core trend for 2019?

We also have to understand that athleisure as a trend will NOT disappear in 2020 on the contrary!

Puma Golf Tie Dye Collection-Hats-orange-blue