For me, it has been a crucial aspect of golf sportswear for quite some time now, allowing me to wear it not only for golfing but also for everyday wear.
Apparently, it is not only crucial for me that sportswear is suitable for everyday wear, but also for many people, and we haven’t even discussed its performance features yet.
Brands like TravisMathew, Lululemon, Malbon, G/FORE, and J.Lindeberg are doing extremely well because their gear feels lifestyle-driven, not “golf-only”.
Another important consideration when choosing golf apparel is to opt for pieces made from organic cotton and avoid those made from polyester.
It’s great to see how people express their individuality through their clothing choices. For instance, Ashworth Golf still tends to resonate with golfers who appreciate a classic and traditional style.
On the other hand, Oscar Jacobson, for instance, might attract those who prefer a more premium and understated aesthetic.
Each brand offers something unique, catering to different personal styles in the golfing community.
In Ashworth Golf’s Spring Summer 2026 Collection, I appreciate these elements:
- premium fabrics: breathable performance materials,
- carefully considered fits,
- shirts are built for comfort and movement on and off the course.
The Spring/Summer 2026 colour direction focuses on strong, timeless combinations.
Classic blues, vibrant reds, and fresh greens are thoughtfully balanced against crisp white and deep black, creating colour stories that feel both iconic and contemporary.
A key piece that ties these palettes together is the Tricolour Performance Stripe (AM1158).
Its three even horizontal bands unite the seasonal colours in a clean and versatile way, offering a harmonious expression suitable across a range of looks.
Another standout style is the Matrix Polo (AM1190).
Featuring a vertical, all-over dot matrix design in multiple colours on a white base, it delivers a modern visual texture.
From afar, the pattern creates a refined tonal impression; up close, its dynamic and contemporary detailing becomes a striking focal point.
Both polo designs showcase sharp construction, considered pattern placement, and a confident aesthetic—perfect for elevating the seasonal wardrobe.
Complementing the polos is a refined selection of core midlayers that bring depth and versatility to the range.
Designed to be lightweight, technical, and contemporary, these pieces layer seamlessly without adding bulk.
From a cool early-morning start where a modern hoody offers just the right level of comfort, to a breezy back nine where a classic knit provides effortless warmth, the midlayers are engineered to adapt to changing conditions while maintaining a clean, athletic silhouette.
In bottoms, the Tech Stretch Warp Short (AM5004) and the Performance Pant (AM5008) remain standout options.
With their focus on comfort, flexibility, and durability, both styles move naturally with the wearer, reinforcing the collection’s commitment to performance-driven design.
The result is a cohesive offering that delivers functional ease and modern style across the entire outfit.