CMAE Young Managers Group: New opportunity for young club managers


By: June 26, 2018


The Club Managers Association of Europe (CMAE) has launched a new networking group, the CMAE Young Managers Group on 30th May.

The idea behind the CMAE Young Managers Group is to help CMAE members under age 35, to enhance their career development and provide a network of other young managers.

CMAE Young Managers Group was founded

The first event took place at Roehampton Club on 30th May, with 41 delegates in attendance and featured an inspirational talk from keynote speaker 4 x Paralympic Gold Medallist Marc Woods, who is also the Chairman of CIMSPA.

Delegates then enjoyed a tour of the host venue Roehampton Club before Marc Newey CCE explained how the CMAE pathway has helped Roehampton Club achieve Investors in People Gold Award.

The idea of the CMAE Young Managers Group came from Adam Walsh CMDip, General Manager of Farleigh Golf Club. He said:

“It’s extremely encouraging to see colleagues coming together from so many different backgrounds with the common goal of improving themselves.  I feel that the group will create a relevant reference point for all of the under 35’s from varied parts of the leisure and hospitality industry under the banner of CMAE for inspiration, education, and networking.  It’s a pleasure to be involved and we look forward to building on the success of our inaugural session in the future.”

If I were the organizer of the CMAE Young Managers Group then…

I believe golf club managers must possess a different and much wider set of skills than in the past. The very same leaders have to be prepared to expend as much effort understanding the external environment in which they compete.

I am sure you are aware of the speed of change in technology, consumer behavior (including needs, expectations, desires, etc.), the structure of society and families, etc.

We should also think about those golf club employees who are seeking leadership development. Do we think of their leadership resources? Let’s not neglect the phenomenon of growing employee disengagement.

I am expecting more and more golf club employees will not be possible to motivate solely by regular techniques (e.g. loyalty, any assumption of long-term employment etc.). Recently, I came across Graziadio Business Review where I read an interesting motivation technique.

It says employees should be motivated by the self-interest that access to leadership development can satisfy or by the sort of personal relationships, team solidarity, and engagement with the work at hand that only effective leadership at every level of an organization makes possible.

What I am trying to explain is that CMAE member clubs should recommend their ambitious employees to be invited to the CMAE Young Managers Group who have got the potential to become a club manager in the near future.

The networking has to be more than an event activity to be able to maximize the power of knowledge and experience sharing.

We should keep the members connected not just via emails and phone numbers, but there are several online collaboration tools that have social networking features as well e.g.

  • Meetup: it is a great way to connect people within a smaller area/region;
  • LinkedIn: open a closed group for the CMAE Young Managers Club (in DACH countries Xing is very popular);
  • Yammer: it is integrated with Microsoft’s Office 365 suite). According to Microsoft, 85% of Fortune 500 companies collaborate via Yammer.

Here you can find more online collaboration tools for your daily work: https://www.creativebloq.com/design/online-collaboration-tools-912855/2