Artificial intelligence is anticipated to impact content creation substantially by 2025. AI technology tools are expected to streamline the process while enhancing the resulting output’s quality and relevance.
Artificial intelligence has advanced to a point where it can generate text that closely resembles human language.
This development aids content creators and businesses produce contextually accurate and engaging content.
AI systems are poised to transform content creation and are ready to respond in real time to user queries, news events, and market shifts.
This innovation enables businesses to embrace agility and deliver timely, relevant content that resonates with their audiences.

A good example is Golf.ai, an innovative platform that uses artificial intelligence to enhance the game. It provides
- personalized playing insights,
- simplifies booking, and
- tracks performance effectively, all aimed at improving how players engage with golf—both on the course and in their overall experience.
Golf.ai has just appointed David Mullins as General Manager of Europe.
This strategic hire marks a significant step in Golf.ai’s mission to revolutionise the game through AI-powered tools and personalised experiences for golfers of all levels.

Mullins has a strong background in scaling technology firms and creating vibrant, customer-oriented brands.
In his new position, he will lead Golf.ai’s efforts to expand throughout Europe, cultivate partnerships with key players such as national golf associations, and raise awareness of Golf.ai’s cutting-edge product offerings.
Mullins will be instrumental in building strong relationships with organizations such as England Golf, The R&A, and other European golf associations.
Additionally, he will significantly boost Golf.ai‘s visibility and influence within the technology and sports sectors.

Golf.ai’s upcoming app launch promises to deliver a new level of engagement and performance support for golfers, with features including:
- Ai Caddie™ – Real-time, personalised club selection and strategy advice
- Interactive Ai Scorecard™ – Live performance tracking for players and spectators
- “What’s In My Bag” – Smart, tailored gear recommendations
- AI Rules Assistant – Instant golf rule support via WhatsApp, helping golfers quickly access local and global rulings mid-round
- AI Tee Time Booking – Effortless reservations powered by AI