63 entries: toptracer

ECCO Golf Autumn Winter 2024 collection in the footsteps of sneakers men

ECCO Golf Autumn/Winter 2024 collection in the footsteps of sneakers

By: 2024. 08. 15.

Sneaker culture has transformed from a specialized interest among athletes and collectors to a worldwide phenomenon that has revolutionized the fashion industry. Michael Jordan's collaboration with Nike, which commenced in 1984, laid the foundation for popularizing sneaker culture.…

Almenara Golf Academy Sotogrande Spain

How would you transform Almenara Golf Academy to be noteworthy?

By: 2024. 07. 25.

In the contemporary golf industry, integrating advanced driving range technologies such as Toptracer Range or TrackMan Range is prevalent in golf academies. Remarkably, golf clubs increasingly redefine their academies as comprehensive golf destinations featuring these state-of-the-art facilities. I…

Adidas Sky Sports Golf sponsorship 2024

Why is it valuable for Adidas to be the official apparel partner of Sky Sports Golf?

By: 2024. 07. 15.

In 2023, Sky Sports Golf experienced remarkable success in viewership, breaking numerous records and significantly increasing viewership among individuals under 35. Here are some exciting statistics that undeniably prove I am not just talking to the wind: The…

Toptracer driving range technology Playsport Golf Range

How did Playsport Golf Range achieve a 90% revenue growth?

By: 2024. 05. 17.

Playsport Golf Range, one of the UK’s biggest driving ranges, has reported record business growth in 2023 following the installation of Toptracer Technology. Located on the outskirts of Glasgow, the multi-floor driving range boasts 56 premium bays and…

2024 CMAA Chairman Joe Mendez CCM CCE golf club manager

What improvements should golf club managers focus on in 2024?

By: 2024. 03. 22.

Given that Joe Mendez, CCM, CCE, has been elected as the 2024 CMAA Chairman, I believe gaining insight into his perspective on the challenges that golf club managers and leaders could potentially encounter in 2024. This inquiry could…

Syngenta Golf and Social Media study about golf entertainment venues

Do golf entertainment venues cannibalize traditional golf course customers?

By: 2024. 03. 19.

Elisa Guadet shared an exciting statistic from our interview yesterday. While 75% of on-course golfers are male, the gender split of players off the course is almost 50-50, with 47% female and 53% male. Syngenta's recently published study…

Cobbs Creek Golf Campus Map resized

How is the Cobbs Creek Golf Campus being modernized and enhanced?

By: 2024. 03. 06.

The modernization of Cobbs Creek Golf Campus and the collaboration among the parties involved is truly inspiring and could serve as a model for other golf club proprietors and developers. Below you can find what I found particularly…

R&A's Golf for All initiative

What unique insights is PGA’s “Golf for All” program supporting women’s golf based on?

By: 2023. 09. 28.

Recently, two very serious studies have been conducted on what golf clubs and the golf industry should do so that significantly more women choose golf as a sport. It's worth noting that Syngenta conducted a research study with…

Golfzon Social Scarsdale

How is Golfzon Social indoor golf entertainment venue network expanding?

By: 2023. 08. 11.

NGCOA CEO Jay Karen once said in 2018: "I believe the golf course of the future will be indoor and outdoor, if only we can find ways to embrace virtual reality and gamification of golf, which includes simulators…

The Shropshire Golf Centre driving range Trackman technology

What should The Shropshire Golf Centre’s £400k driving range renovation include?

By: 2023. 07. 17.

The operations of golf courses, including driving ranges, are gradually moving towards digitalization. There is mounting evidence that the traditional driving range experience is no longer appealing or competitive. As golfers, we highly value the importance of distances…

Dubai Golf VIYA cashback lifestyle rewards app Home Page Offers

The VIYA rewards app by Dubai Golf has a worldwide reach now.

By: 2023. 06. 27.

I see that the recent pandemic has had an impact on loyalty programs in the golf tourism industry too. I see the change in that from now we should focus on ensuring that our golf tourists get real…

Cover photo for press release_Players 1st and TrackMan

How is Players 1st responding to the growing off-course participation trend?

By: 2023. 03. 16.

In October 2022, I highlighted that those golf clubs who understand the importance of investing in driving range experience and do not only look at the cost side of this investment can answer at least three business challenges at the…

Alfonso Castiñeira golf director Las Colinas Golf & Country Club

Who is the new golf director of Las Colinas Golf & Country Club?

By: 2023. 03. 14.

Since my FAM trip to Las Colinas Golf & Country Club in 2018, I saw many great achievements at the Spanish golf resort. Las Colinas Golf & Country Club won 3 categories in the World Travel Awards competition in 2021:…

Club de Golf Alcanada golf course 7th Hole

What did Club de Golf Alcanada win at the Tagmarshal Awards?

By: 2023. 02. 23.

Today, more and more golf club managers realize that there is a connection between the pace of play and the golf experience (see customer experience). Managing tee-time intervals properly can contribute a lot to golf experience and improve net…

Golf Club Bad Ragaz The Leading Golf Courses Switzerland 2023

What did Golf Club Bad Ragaz excel in at the Swiss Golf Awards?

By: 2023. 02. 06.

It is interesting that we hardly talk about Swiss golf clubs, even though it would be worthwhile. Here, for example, is Golf Club Bad Ragaz. Leadincourses.com users ranked it as the 6th best Swiss golf club (8.7/10). Since…

Golf Business Monitor in 2022-resized

What remarkable has Golf Business Monitor achieved in 2022?

By: 2023. 01. 04.

It was great to see the growing interest in the Golf Business Monitor: campaigns, webinars, interviews, etc., in 2022. Feedspot has just ranked Golf Business Monitor as the #1 B2B golf business blog & as the #22 best golf blog in the world! Thanks to…

106th PGAof America Annual Meeting Don Rea Jr.

What do the PGA of America and the golf industry need to succeed?

By: 2022. 11. 24.

After hearing that Don Rea Jr. became the new vice president of the PGA of America, I thought it is a great moment to ask him about his plans, the challenges of the PGA of America, and the…

Cloud gaming in golf clubs

Should golf clubs take advantage of the popularity of cloud gaming?

By: 2022. 11. 14.

Yesterday I watched Phil Cotton's (CEO, Nicklaus Companies, USA) presentation - on YouTube - at the APGS 2022 conference. It was a great presentation. It was so good that this lecture inspired me to write this keynote article.…

Landeryd Golf Club at Night

How will Landeryds Golf Club impress golfers at the driving range?

By: 2022. 10. 27.

I still see many underdeveloped/old-school driving ranges in operation. Even though there is a striking difference in customer experience between a non-tech driving range and one with driving technology solutions (e.g. Toptracer Range, Inrange Golf, Trackman Range, etc.).…

Swing Factory_Secondary_Logo_Navy_RGB

Should Swing Factory acquire Golf Paradise Terrey Hills?

By: 2022. 09. 28.

The Australian Swing Factory - a Toptracer Partner - seems like clearly understands what the future generations of golf - Millennials and Generation Z are looking for: Public courses;Playing with friends (golf social tendencies): 62%experiences (e.g. Toptracer). Golf…