75 entries: La Reserva

Why should online booking be important to golf clubs?

By: 2016. 11. 11.

The Troon-managed Indian Wells Golf Resort (Indian Wells, California) has just announced that they will offer guest from now on complete online booking capabilities for stay and play packages. Indian Wells Golf Resort has utilized Inntopia, the leading e-commerce and central reservation…

Why is social media helpful for Maderas Golf Club?

By: Corey Ross 2016. 10. 24.

The timing of the request to write this piece about social media success and golf is curious in that I’ve been reflecting a lot on the topic recently. It was a little over a year ago that I…

SkyCaddie members get 15% discount off at Macdonald Hotels & Resorts

By: 2015. 06. 26.

It turned out from an insight that SkyCaddie members tend to travel more widely than the average golfers. This motivated the partnership with Macdonald Hotels & Resorts. SkyCaddie has just announced that its members in the UK can now enjoy…

There will be no shortage of golf carts at The Address Montgomerie Dubai

By: 2015. 06. 19.

The 18 hole, par 72 championship golf course The Address Montgomerie Dubai (managed by Troon) has just announced that they are expanding the golf cart fleet with 100 ClubCar Precedent i2L vehicles. At the same week Hydroturf International…

Annika Sörenstam is designing her first European golf course

By: 2014. 12. 17.

When I ask about Estonia for many of us not a golf destination comes to our mind, but rather a country with well-preserved medieval cities. However if I wish to highlight one Estonian golf club then it would…

What can SkyCaddie TOUCH do for golfers?

By: 2014. 11. 28.

I must admit that I am in a dilemma. Two weeks ago I wrote about wearables versus gadets like Arccos Golf and Game Golf. I highlighted in that post as one of the main disadvangtages of such devices…

Aviara Golf Club selects Troon Golf

By: 2014. 11. 03.

Last turned out that Aviara Golf Club (Park Hyatt Aviara Resort in Carlsbad, Calif.) has selected Troon Golf. Did you know that Aviara Golf Club was designed by Arnold Palmer? What I also like in this golf club…

What kind of tee sheet system your golf course should have?

By: 2014. 03. 22.

Although online tee time reservations increased 25% from 2012 to 2013, telephone reservation system is still the most dominant/popular form of booking tee times. Why do we complicate our life with such "old school" solution? We don't book our…

EGCOA vs social commerce

By: 2013. 09. 05.

I've got a feeling that social commerce is still in its infancy. The daily deal business has turned out be a tough one for companies like Groupon or LivingSocial. Both of them are struggeling in their own way. LivingSocial…

The End of Rack Rate? Dynamic Pricing in the Golf Industry

By: Linda Quinde 2013. 07. 30.

Two weeks ago I promised you that I will ask Linda Quinde, Executive Vice President of Operations at Ezlinks.com to share with us what do they think about the dynamic pricing model and how they want to incorporate it into their software. We’re…

How to maximize golf tee times?

By: 2013. 07. 21.

For offline media planners dynamic bidding for GRP (Gross Rating Point: is a term used in advertising to measure the size of an audience reached by a specific media or schedule) is not a new thing. In the last 4 years in the…

Rebounding golf participation in the UK

By: 2013. 07. 14.

Golf club membership retention and golf participation are two hot topics more than ever. When I was planning what to write in this post, some guesses went through my head. Is there a problem with the green fee…

Hedgehog concept in the golf industry

By: 2013. 05. 22.

Currently I am studying business process improvement at the University of British Columbia as part of the Web intelligence course (totally online course). One of our text books is Jim Collins' Good to Great book (the other is…

Abu Dhabi is striving for bigger slice from golf tourism

By: 2013. 01. 21.

At the end of last year, in December and October I had already written about the success of Abu Dhabi in golf tourism. Abu Dhabi Golf Club became the Best Course in the Middle East at the coveted Asia Pacific…

Belton Woods Golf Club is struggling on Facebook

By: 2010. 07. 05.

Last weekend I read about a very bold and brave action of De Vere Hotels, Resorts & Venues (owner of Belton Woods Golf Club) by coming up with a flexible golf club membership model to stop the declining…