TaylorMade has long set the benchmark in premium golf balls, and the 2026 TP5 and TP5x models continue that tradition with innovations that go beyond incremental tweaks. This latest generation demonstrates a rigorous, science-driven approach to performance, addressing…
TaylorMade boldly claims that the new Qi4D driver family is the company’s fastest and most fittable. The earlier iterations of adjustable TaylorMade drivers featured a weight track in addition to an adjustable hosel. This design enabled precise tuning…
I believe that the future of service (e.g., golf club fitting, driving range experience, golf club membership) should always be human-centered but also data-driven and tech-enabled. Personalization of golf clubs is moving beyond simply trying shafts and heads.…
In short, it was Tour feedback—especially Collin Morikawa’s demand for softness—that inspired TaylorMade to finally go to fully forged Milled Grind 5 wedges, elevating the feel to a new standard. In comparison to the Milled Grind 4 model,…
It appears that both Titleist (Titleist GT280 Mini Driver) and TaylorMade Golf have recognized the same customer need. It is good to know that the 2004 TaylorMade R7 driver is one of TaylorMade's greatest successes. Do you still…
It’s always fascinating to see how sporting goods manufacturers continually find innovative materials to improve performance and our overall playing experience. While this applies to many brands, TaylorMade stands out, especially after reading the technical specifications for their…
TaylorMade Golf has launched the all-new Tour Response™ golf balls, incorporating innovative Tour-proven technologies and vibrant hi-vis designs. These golf balls, including the Tour Response and Tour Response Stripe™, are engineered to provide exceptional performance and a soft…
It seems like TaylorMade might have found a solution that allows golfers to benefit from both a high moment of inertia (MOI) and a low center of gravity (CG) in their clubs. This could be a game changer…
Introduced in 1987, the slogan "Red Bull Gives You Wings " is an enduring and iconic phrase in global marketing. Its consistent and long-standing use has cemented its status as a hallmark of the brand's identity. The slogan,…
TaylorMade has carefully assessed that aiming is one of the biggest challenges for many of us on the golf course. Unfortunately, I have a bit of trouble aiming at the green. It's important to note that applying stripes…
I really hate it when I have to hunt for my golf ball in a deep bunker with steep walls. It's definitely one of the reasons why I'll never forget my game at Las Colinas Golf & Country…
Based on data from Cognitive Market Research, the estimated size of the global golf balls market in 2023 is USD 984.5 million. The market is anticipated to experience a compound annual growth rate (CAGR) of 1.2% from 2023…
A recent TaylorMade research showed that UDI usage skews towards the better player, but many mid-handicappers still play utility irons. The majority of DHY™ players ranged from 6 handicaps to 18 handicaps. Another finding of this research was…
As I prepare to unveil the latest TaylorMade TP5 golf balls, let me take a moment to reflect on the incredible innovations that have transformed this model over the past five years: In 2019, TaylorMade introduced the Speed-Layer…
Just yesterday, I wrote about the new TaylorMade Qi10 driver that TaylorMade Golf set a record by achieving an MOI of 10,000 g-cm² (10K). This is pretty amazing if you ask me! Guess what I found this morning!…
TaylorMade has revolutionized the way we think about drivers by introducing a major innovation in the past two years. They have significantly increased the use of carbon fiber material in their drivers, which has made them stand out…
I really liked the use of carbon - a one-of-one 60X Carbon Twist Face - in the previous TaylorMade Stealth driver model. I will try to summarize below the really new features of the TaylorMade Stealth 2 driver. TaylorMade…
It just bothers me how much TaylorMade emphasizes its new TaylorMade Tour Response golf balls have got tour-proven technologies and features? TaylorMade integrated into the new TaylorMade Tour Response golf balls the Tour Flight Dimple Pattern seen in…
What a sensation it was in the early ’90s when the Japanese began making titanium alloy golf clubs. They became quickly popular among golfers due to their excellent stability and flexibility. Despite these tangible benefits iron golf clubs…
Nassau Golf Co. Ltd has been part of TaylorMade’s golf ball supply chain for over 15 years, making urethane and ionomer balls, as well as mantles for TaylorMade’s TP5/TP5X facility in Liberty, South Carolina. TaylorMade Golf has completed…