Tag: Antalya

Can Turkish Airlines achieve its brand aspirations by sponsoring the Turkish Airlines Open?

By: Miklos Breitner 2026. 01. 07.

The global sports sponsorship market is poised for remarkable growth in 2026, with forecasts indicating a value that exceeds 2025 levels, paving the way for expansion throughout the decade. Market size estimates range from approximately USD 63–104 billion…

World Golf Business Forum: €6+ Billion purchasing power of registered Buyers

By: Miklos Breitner 2020. 11. 30.

I look at this year’s global tourism statistics dumbfounded. Due to the COVID-19 pandemic international tourist arrivals (overnight visitors) declined 70% in January-August 2020 over the same period of last year: -79% - Asia & The Pacific,- 69% - Middle…