Golf Business

Expert Golf Saudi panel discuss 'What's next for the game of golf' at Future Investment Initiative

What golf achieved at the Future Investment Initiative?

By: 2019. 11. 05.

Last month I have already mentioned to you that Saudi Arabia is trying to diversify its economy by moving away from oil by launching the Quality of Life Program. At the same time, Golf Saudi signed cooperation with…

Alexander Aisenbrey Öschberghof

What motivated Öschberghof’s 60M Euro investment?

By: 2019. 10. 14.

I had the impression that you enjoyed my review of the German Öschberghof. Hence, I thought to interview Alexander Aisenbrey, the Managing Director of Öschberghof. What trends and insights motivated the 60 million Euro upgrade of Öschberghof? Due…

Troon's International Division Promotes Francisco de Lancastre David golf club management

Behind the Scenes of the Largest Role in Golf Club Management

By: Francisco de Lancastre David - Cluster General Manager - Troon 2019. 10. 07.

With Troon having recently announced their partnership in the Middle East with Yas Links Abu Dhabi, the number of properties that they oversee in this region has reached 17, a truly impressive figure. If we look more specifically…

Royal Greens Golf & Country Club Troon Golf Saudi

Golf Saudi is striving for a dynamic golf development program

By: 2019. 10. 02.

Probably you have noticed that Saudi Arabia is diversifying its economy by moving away from oil. To achieve this, the Saudi government launched the Quality of Life Program. They are planning to invest 130 billion riyals (1 riyal…

Der Öschberghof hotel clubhouse with view of the golf course

Why will Öschberghof put a spell on you too?

By: 2019. 09. 26.

The impressions and memories are still fresh to give you a proper review on the 5-star superior resort Der Öschberghof. Claus Feldt (Management consultant: golf & sport, Der Öschberghof) invited me to their FAM trip. This is how…

Golf Business Monitor's 10th Anniversary

Golf Business Monitor’s 10th anniversary

By: 2019. 08. 13.

I am super excited today, as I arrived at a major milestone with Golf Business Monitor, the world #1 B2B golf business blog (+ golf club marketing consultancy). 10 years ago on 13th August 2009, I launched my…

The opening hole on the Golfplan-designed South Course at Island Country Club, south of Seoul Korea

How big is the demand for public golf courses in Korea?

By: 2019. 08. 07.

I am following the success of the Korean female golfers' success with amazement and respect. Thanks to IAGTO, Carlton Carugati, and Angela Jang (S Marketing & Communications) I found out last year: The golf industry in South Korea…

Matt Hurley Honours Golf President in 2019

How will Matt Hurley elevate Honours Golf to a higher level?

By: 2019. 07. 04.

Probably you remember that Troon acquired Honours Golf in 2014. The founder & current CEO of Honours Golf, Bob Barrett remained in his position after the acquisition until now. Troon has named Matt Hurley as the new president…

Green Golf Partners Logo

Troon’s latest acquisition: Green Golf Partners & 18 clients

By: 2019. 05. 13.

Green Golf Partners currently manages 18 public and private golf courses located across five states, including Florida, Illinois, Indiana, Iowa, and Wisconsin. Green Golf Partners was founded in 2011 in cooperation with HG Golf Properties (founded by Tom…

Pierre-André Uhlen UGOLF French golf industry

How promising the French golf industry is? – Interview

By: 2019. 04. 15.

In the last couple of years, I asked several French golf industry leaders about the trends and future of golf in France. This is how I learned from: Olivier Denis-Massé (Marketing Director, French Golf Federation), Pierre Chevallier (French…

Topgolf Lounge - Kirkland Lounge Renderings-Interior

Topgolf Lounge: Topgolf’s first eSports lounge is ready

By: 2019. 04. 11.

For many years gamers had a bad reputation. Somehow, in the last couple of years, major sports leagues are embracing eSports among them Real Madrid and most recently Topgolf (Topgolf Lounge - in cooperation with TCL, the fastest-growing…

Open Golf Club leadership change

Where Open Golf Club is heading to in 2019?

By: 2019. 03. 28.

When we are talking about European golf club management companies or international golf club management companies operating in Europe we usually think about: Bluegreen (world #7),UGOLF (world #16),Marriott Golf (world #14),Crown Golf (world 19),Troon. However, we cannot neglect…

OCDev-Public Golf Facilities-kids

How to make public golf facilities sustainable?

By: 2019. 03. 26.

When I read recently the Golf Environment Organization's (GEO) ‘Sustainable Golf Development – Public Facilities Guidelines’ Olivier Denis-Massé's (Chief Marketing Officer, French Golf Federation) guest article came to my mind. In regarding hosting the 2018 Ryder Cup, he…

Conference room before the start Austria

Austria: How to drive growth with employee experience?

By: 2019. 03. 25.

At the beginning of February, I received a very kind invitation from Robert Fiegl, the Secretary-General of the Austrian Golf Federation to give a keynote presentation at their coming Golf-Forum 2019 conference (Friday, 22nd March) in Velden am…

Phil Mickelson (head shot) - ASU Karsten Golf Course

We will remember the ASU Karsten Golf Course as…

By: 2019. 03. 13.

On 5th May last week, was the final day to play at ASU Karsten Golf Course (managed by OB Sports) before permanently closing after 30 years of public golf. The Pete Dye-designed (with Perry Dye) ASU Karsten Golf…

World's Best Put Saudi Arabia on Global Golfing Map

The 1st ever European Tour event to be held in Saudi Arabia

By: 2019. 01. 29.

You know I usually do not write about golf tournament unless there is something extraordinary or anything about fan engagement and event promotion best practices. I could not resist sharing with you the news about the inaugural Saudi…

Miguel Franco Sousa golf societies

Golfing societies – Are they saving the game or killing it?

By: Miguel Franco de Sousa - President, Portugal Golf Federation 2019. 01. 09.

With some very isolated exceptions, the sustainability of golf courses has been seriously compromised a little bit all over the world. The question is: Do we have a few golfers or too many golf courses? Or maybe a…

Fungolf - from outside

How could Fungolf entice people to golf?

By: 2019. 01. 08.

In the National Golf Foundation’s 2018 Golf Industry Report I found that in 2017 were: 23.8 million people who played golf on a course in 2017 — the same as a year earlier. Another 8.3 million only played off-course, a…

My Golf Management Verband Deutschland membership & the German golf industry

Why the German golf industry deserves more attention?

By: 2018. 12. 31.

Next month I will join the German Golf Management Association (GMVD). Many of my friends from the golf industry asked me what is the point to join this golf organization. I am really curious about the German golf…

AIG Women's British Open Championship 2019

AIG is the new title sponsor of the Women’s British Open

By: 2018. 11. 30.

Back in 2015, I already had the feeling that Ricoh's sponsorship of the Women's British Open will not continue after 2018. The company has been the title sponsor of the Ricoh Women’s British Open since 2007. In 2018, the Women’s…