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Kentwools Limited Edition Fall Winter Collection 2020

Kentwool limited-edition Fall-Winter Collection with 3 benefits

By: 2020. 10. 20.

For those who are already familiar with Kentwool golf socks, it is not a big surprise that they are made of the highest quality superfine Merino wool. From now on the basic/standard expectations for golf socks should be:…

Parnu Bay Golf Links 17th hole digital transformation

Digital transformation & pricing trends in golf clubs -Part 2.

By: 2020. 10. 20.

In the first part of this interview series I asked 3 leading golf clubs' leaders about digital transformation and pricing trends in golf clubs: Javier Reviriego – CEO/General Manager – Real Club ValderramaDavid Ashington – Director of Sales & Hospitality – Monte…

6 bed lodge - Dundonald Links

Is £25m enough to revamp Dundonald Links into a luxury golf resort?

By: 2020. 10. 19.

If we think about it more, we can easily realize how challenging it is to meet the needs of luxury golf tourists / travelers. Before I would detail the ambitious £25m investment of Dundonald Links to revamp their…

Titleist TSi driver TSi3 driver lifestyle photo

From what can the new Titleist TSi drivers save us?

By: 2020. 10. 16.

On November 12, Titleist will launch its Titleist TSi drivers: MAP $549. Titleist TSi Premium: MAP $749. The news Titleist TSi2 and TSi3 models are part of the original Titleist Speed Project. This is the essence & differences between…

BIGGA online conference

What should the BIGGA online conference be about?

By: 2020. 10. 14.

It seems like more and more events are moving online. The coming BIGGA online conference (10 November 2020) is not an exception. For a long time, I thought that online conferences are killing one of the biggest benefits/advantages…

Digital transformation in golf clubs

Digital transformations & pricing trends in golf clubs

By: 2020. 10. 13.

I frequently read reports on digital transformation. The most recent report I read was Altimeter's The 2020 State of Digital Transformation. I found in this report that the TOP4 drivers of digital transformation are Increase productivity to streamline…

Troon Abu Dhabi Gazelle at Saadiyat

5 best practices to consider for golf club leaders

By: Francisco de Lancastre David - Cluster GM, Troon Abu Dhabi 2020. 10. 12.

A year ago, I asked Francisco de Lancastre David as the new cluster general manager of Troon Abu Dhabi (=Yas Links Abu Dhabi, Abu Dhabi Golf Club, and Saadiyat Beach Golf Club) about his future plans in the new position.…

Golf Business Monitor and World Corporate Golf Challenge media partnership in 2020

My media partnership with the World Corporate Golf Challenge

By: 2020. 06. 03.

It was two years ago when I heard of the World Corporate Golf Challenge (since 1997) for the first time. In that year the Hungarian Zala Springs Golf Resort hosted the very first World Corporate Golf Challenge tournament…