Author: Miklos Breitner

Atlas Turf novogreen-Platinum TE Paspalum-licensed-grower-spain

Where does Platinum TE Paspalum expand production & distribution?

By: 2022. 11. 29.

Do you remember when I wrote about Atlas Turf and Golf Saudi will develop the region’s first internationally licensed golf and sports turf farm in Saudi Arabia? I also wrote that Atlas Turf Arabia will develop and distribute…

Trump Turnberry family room

How does Trump Turnberry help you survive hectic days between Christmas & New Year?

By: 2022. 11. 28.

How many of you will stay at home and spend the days between Christmas and New Year in a traditional way? Or exchange Christmas presents in the shops? Or simply escape from the usual events and activities. Some…

Club Caddie HeyYep video_resized

How does Club Caddie help your golf club employees work remotely too?

By: 2022. 11. 28.

The golf industry has a strong predisposition toward offering in-person services. Could technology change the way that golf businesses operate? Over the last two years, the global workforce has witnessed a significant increase in working remotely. Many employees…

106th PGAof America Annual Meeting Don Rea Jr.

What do the PGA of America and the golf industry need to succeed?

By: 2022. 11. 24.

After hearing that Don Rea Jr. became the new vice president of the PGA of America, I thought it is a great moment to ask him about his plans, the challenges of the PGA of America, and the…

Joe Simpson Ipswich Golf Club Overall Winner BIGGA Annual Photographic Competition 2022

Which greenkeeper deserves to win the BIGGA Annual Photographic Competition 2022?

By: 2022. 11. 23.

Sometimes I am a little bit envious of the work of greenkeepers. They are able to see so many unique moments on the golf course that we golfers cannot. I see that much better application materials have been…

Sweetspot banner

How did Hills Golf & Sports Club achieve massive revenue growth with Sweetspot?

By: 2022. 11. 22.

A few years ago, I already talked about the fact that golf clubs should also use revenue management – aka yield management - to generate extra revenues by utilizing tee times and customer purchase history effectively. What is…

The Manor House Golf Club 8th hole with bridge

What would you improve on The Manor House golf course?

By: 2022. 11. 21.

We do not hear often criticisms or complaints about The Manor House golf course. I only heard of such remarks as the distance between some of the greens and tees or the size of the bunkers or the…

Toptracer Range St Andrews Links driving range_#18_notrace

How Toptracer Range has improved St Andrews Links’ driving range performance?

By: 2022. 11. 17.

I told you in July that Toptracer is giving golfers across the globe a unique chance to take on The Old Course at St Andrews during Open week in the latest edition of its 9-Shot Challenge global tournament series. Now I can…

PGA Exclusive Community RepSpark November 2022

RepSpark has successfully renewed its partnership with the PGA Show

By: 2022. 11. 16.

We all know how hard is to acquire and retain a client. When you are able to retain such a client as the PGA Show you say it is a massive success. This is why I am happy…

Bernardus Golf SOLHEIM CUP 2026

Why did Bernardus Golf become the host of the 2026 Solheim Cup?

By: 2022. 11. 16.

The organizers of the Solheim Cup did not leave the selection of the host venue for the 2026 Solheim Cup to chance. The routine Bernardus Golf - hosted the Dutch Open on the DP World Tour in 2021,…

Al Zorah Golf Club GEO Certified

How did Al Zorah Golf Club achieve GEO Certification?

By: 2022. 11. 15.

Sustainable golf course operations are not a marketing gimmick anymore. It is a strategic imperative. At the same time, a matter of survival, and a customer obsession enabler as well as an integral part of business risk. Some…

Cloud gaming in golf clubs

Should golf clubs take advantage of the popularity of cloud gaming?

By: 2022. 11. 14.

Yesterday I watched Phil Cotton's (CEO, Nicklaus Companies, USA) presentation - on YouTube - at the APGS 2022 conference. It was a great presentation. It was so good that this lecture inspired me to write this keynote article.…

Penha Longa Golf Course_Golf Passport by Cascais

How does Zest.Golf help Golf Passport by Cascais users?

By: 2022. 11. 10.

Not so long time ago I wrote about Zest.Golf how it enables golf clubs and golf resorts to manage B2B tee time bookings in real-time and across multiple destinations. It is my understanding of the Zest.Golf platform enables golf clubs/resorts…

Mizuno 2022 RB TOUR golf ball_3 Pack Open

How much does the AXIAFLOW dimple improve the Mizuno 2022 RB TOUR golf balls?

By: 2022. 11. 08.

Mizuno has invested 3 years and picked the final & latest version of its new RB TOUR golf ball out of 99 prototypes. I was surprised to find only 272 dimples on the new Mizuno 2022 RB TOUR…

Golf Genius Golf Shop for PGA Professionals

What should the Golf Genius golf shop product know to be really useful?

By: 2022. 11. 07.

Wunderman Thompson's The Future Shopper Report 2022 found 5 trends that are really relevant to golf shops: Over half of spending is now online. Customers became comfortable with technology and demanding digital products and services. Poor experiences online…

The #MizNextGen Series driving range

How will the #MizNextGen Series be renewed to attract more talent in 2023?

By: 2022. 10. 31.

During the COVID-19 pandemic, we have seen so many major golf events and golf tournaments either canceled or in best cases postponed. Just to give you an exact number from 2020: 11 golf tournaments were canceled on the…

Landeryd Golf Club at Night

How will Landeryds Golf Club impress golfers at the driving range?

By: 2022. 10. 27.

I still see many underdeveloped/old-school driving ranges in operation. Even though there is a striking difference in customer experience between a non-tech driving range and one with driving technology solutions (e.g. Toptracer Range, Inrange Golf, Trackman Range, etc.).…

PING i230 irons All Exploded

What is the function of the elastomer in the new PING i230 irons?

By: 2022. 10. 26.

Until now, I only knew about elastomers, they are used for rubber tires and tubes for vehicles, motorcycles, bicycles, recreational vehicles, etc. I wondered what it can be used for in irons like the new PING i230 irons.…

The Club at Olde Cypress pro shop_resized

What should the renovated clubhouse of The Club at Olde Cypress look like?

By: 2022. 10. 25.

The Club at Olde Cypress a private golf club in Southwest Florida has just reopened its 34,000-square-foot clubhouse following the final phase of a major renovation of its interior and on the heels of a full-scale agronomic remastering…

How do leading golf magazines’ lists help golf holiday & tee time sales?

By: 2022. 10. 24.

Recently, I bought Jonathan Cummings' book, The Rating Game. It made me wonder how the author sees the role and importance of various leading golf magazines' - Golf Digest, Golf Magazine, and Golfweek -golf club lists. To what…