Author: Miklos Breitner

International Turfgrass Research Initiative

How will the International Turfgrass Research Initiative advance sustainable turf management?

By: 2024. 05. 23.

I consider all endeavors and measures to foster sustainability and environmental friendliness in golf positive. The International Turfgrass Research Initiative is no exception. The Scandinavian Turfgrass and Environment Research Foundation (STERF), The R&A, and the United States Golf…

Argentario Golf & Wellness Resort Hills Lodge (2)

How does the Argentario Golf & Wellness Resort ensure unparalleled privacy?

By: 2024. 05. 22.

Due to the COVID-19 pandemic, affluent purchasers prefer larger, more private indoor spaces as they devote more time to their residences. They are again embracing the gated community and private club model, including country, yacht, and golf clubs.…

Finca Cortesin Solheim Cup winner

What can Finca Cortesin do to improve the Solheim Cup’s legacy?

By: 2024. 05. 21.

When clients ask for influencer marketing advice, I suggest collaborating with relevant influencers for extended partnerships rather than short-term and sporadic campaigns. In short, consider evolving the successful influencer campaigns into brand ambassadors. This role enables your brand ambassadors…

Toptracer driving range technology Playsport Golf Range

How did Playsport Golf Range achieve a 90% revenue growth?

By: 2024. 05. 17.

Playsport Golf Range, one of the UK’s biggest driving ranges, has reported record business growth in 2023 following the installation of Toptracer Technology. Located on the outskirts of Glasgow, the multi-floor driving range boasts 56 premium bays and…

DETAILS Dom_Pedro_Old_Course_HOLE_6

DETAILS achieved their first success with Dom Pedro Golf Vilamoura!

By: 2024. 05. 16.

Arrow Global, a leading European vertically integrated asset manager, acquired three Vilamoura hotels – Dom Pedro Portobelo, Dom Pedro Marina, and Dom Pedro Vilamoura – along with five flagship Vilamoura golf courses – Old Course, Pinhal, Laguna, Millennium,…

Titleist Pro V1_Enhanced_Alignment_single golf ball

Titleist Pro V1, Pro V1x, and Pro V1x Left Dash golf balls get enhanced alignment!

By: 2024. 05. 15.

Titleist has unveiled the new Titleist Pro V1, Pro V1x, and Pro V1x Left Dash golf balls featuring Enhanced Alignment, providing a performance-oriented alignment design. The new Enhanced Alignment aid is an extended alignment sidestamp designed for more…

AQUA Sotogrande 4-min_resized

How does AQUA at Sotogrande incorporate sustainable architecture and luxury?

By: 2024. 05. 14.

2024 Architecture is marked by a focus on sustainability, adaptability, and human well-being. Today, sustainability is no longer an afterthought when designing but a fundamental consideration in every stage of the architectural process.  AQUA is being launched at…

Ecco Golf_Fashion_ErikvanRooyen_11_20_23_07770 1

What makes ECCO Golf’s latest special edition capsule collection remarkable?

By: 2024. 05. 13.

Puma Golf knows that golf is more than just a game—it's a lifestyle. Through its collections, we have already become accustomed to unconventional—at least in golf—apparel. This was the first thing that came to mind when I saw…

DP World Tour tracker

How does the new tool by DP World Tour assist in offsetting our carbon emissions?

By: 2024. 05. 09.

Transport accounts for nearly one-quarter of global energy-related CO2 emissions. The top three carbon footprint creators are cruise ships, short-haul flights, and diesel cars. I found a study that claims "Tourism is responsible for roughly 8% of the world’s carbon…

Gloucester Golf Club driving range with toptracer driving range technology

How did Toptracer boost Gloucester Golf Club’s revenues in 2023?

By: 2024. 05. 09.

Just a few years before installing Toptracer technology, Gloucester Golf Club had been on the brink of closure, but thanks to a dedicated stable of staff and members, the club stayed afloat. In 2022, while looking for opportunities…

TaylorMade P·DHY and PUDI utility irons on course

Could TaylorMade’s new P·UDI & P·DHY utility irons be the breakthrough for golfers?

By: 2024. 05. 08.

A recent TaylorMade research showed that UDI usage skews towards the better player, but many mid-handicappers still play utility irons. The majority of DHY™ players ranged from 6 handicaps to 18 handicaps. Another finding of this research was…

2024 Volvo China Open Bluewater

How did Bluewater save 350K+ plastic bottles at Volvo China Open?

By: 2024. 05. 08.

In 2021, the Swedish Bluewater made an incredible impact by enabling the AIG Women's Open to avoid using 123,000 single-use plastic bottles. At the 2024 Volvo China Open at the Hidden Grace Golf Club (Shenzen), Bluewater technology helped…

59club Golf Club St. Leon-Rot cooperation

What advice would 59club give to St. Leon-Rot Golf Club to improve their CX?

By: 2024. 05. 07.

Shortly after opening its regional office, 59club secured its first German client, Golf Club St. Leon-Rot, located in Southwest Germany, near Mannheim and Heidelberg. Golf Club St. Leon-Rot was famously founded on one man’s vision of creating a…

PowaKaddy FX5 - PREMIUM TECH - FRONT_Large

How did PowaKaddy capture 50+% of the electric trolley market in the UK in Q1?

By: 2024. 05. 06.

PowaKaddy has recently solidified its dominant position as the leading player in the UK electric trolley market. According to Golf Datatech*, PowaKaddy's share of the total UK electric trolley market for Q1 2024 exceeded 52% by both units…

The Open NetJets official private jet provider 2024

NetJets: raising the bar as the new Official Private Jet Provider for The Open!

By: 2024. 05. 03.

Did you know that NetJets has teamed up with the R&A to become the official private jet provider for The Open? The multiyear agreement allows NetJets to extend invitations to the prestigious event to their Owners – the…

Michael Pask Golf Genius Software 2024

Michael Pask’s Journey From IMG To Golf Genius Software

By: 2024. 05. 02.

Golf Genius Software has appointed Michael Pask as an advisory member of the company. This hire is part of Golf Genius' international expansion plans. Pask joins the team with a host of experience in the golf industry, having…

Tagmarshal powered by AI

How do golf clubs benefit from AI-powered Tagmarshal?

By: 2024. 04. 30.

In the current era, where technology is the driving force behind efficient performance, incorporating artificial intelligence (AI) in data processing has emerged as a fundamental component. For businesses aiming to innovate and stand out, AI represents a means…

Club Car Carryall 502 resized

How can Club Car address the growing demand for electric golf carts?

By: 2024. 04. 29.

Over the course of the past three years, Club Car has faced four significant events that have impacted the organization. Ingersoll Rand Inc. (NYSE:IR) sold Club Car to the global private equity firm Platinum Equity for cca $1.68…

2024 PING putter line models

How beneficial are the various alignment options in the new PING Putter line?

By: 2024. 04. 26.

I totally get how frustrating it can be when you're in the zone on the golf course, only to have your birdie chance slip away because of an inaccurate putt. That's why I wanted to share something that…

Toptracer at the Centro Nacional de Golf since 2018

Toptracer technology helps Centro Nacional de Golf Introduce thousands to golf

By: 2024. 04. 25.

Centro Nacional de Golf, the home of the Spanish Golf Federation, has made significant progress in enhancing its driving range experience since integrating Toptracer Technology in 2018. As one of Toptracer’s earliest clients in continental Europe, Centro Nacional…