Golf Equipment

Golf Genius International Year in Review 2022

Did Golf Genius International exceed its brave business goals in 2022?

By: 2023. 01. 27.

In December 2021, at the GCMA 2021 Conference, I was very pleased when Golf Genius initiated an influencer marketing cooperation with me. Golf Genius was one of my several new clients in 2022. I believe it is essential…

2023 Titleist Pro V1 golf ball_inside elements

How much have Titleist Pro V1 golf balls evolved in 1 year?

By: 2023. 01. 24.

In September 2022, Titleist started the seeding and validation process for 2023 Titleist Pro V1 and Pro V1x golf balls on the PGA Tour at the Shriners Hospitals for Children Open in Las Vegas. The new Titleist Pro V1…

John Deere 7700A E-Cut PrecisionCut Fairway Mower

Why worth visiting the John Deere booth at BTME 2023?

By: 2023. 01. 24.

In the second half of last year, I first heard that John Deere will introduce its electric greens mowers at the BTME in 2023. I planned to be there at BTME this year. Then, unfortunately, something happened to…

Glenmuir 2023 Autumn Winter Collection_MarineGreen-Couple-6

Which 4 top color trends does the 2023 Glenmuir Autumn-Winter Collection follow?

By: 2023. 01. 18.

The Fashion Frill defined the TOP 10 color trends in 2023. I put in bold those colors that we can find in the 2023 Glenmuir Autumn-Winter Collection too: Digital Lavender Sundial Luscious Red Tranquil Blue Verdigris, Pantone Fanfare…

Wilson DUO SOFT golf ball packshot white color

See why you’ll gain more distances with the new Wilson DUO SOFT golf balls!

By: 2023. 01. 16.

One of my best decisions in 2022 was to change to Wilson DUO SOFT+ golf balls and to Wilson Staff D9 clubs in 2021. Wilson DUO SOFT golf balls are part of Wilson's premium golf ball range that…

Peter Finch OGIO influencer marketing cooperation

How can Peter Finch help OGIO as Golf Brand Ambassador?

By: 2023. 01. 12.

More and more brands understand that they need to move more budget to influencer marketing as a more effective and accessible means of communication with consumers. It can also be a highly effective way to attract and connect…

PING G430 drivers_Lifestyle_DriverGroup_2

How does the new PING G430 driver switch to the desired speed?

By: 2023. 01. 11.

PING launched the PING G430 family in North America, Europe, and South America yesterday. In the lure of speed and forgiveness, I was curious about the changes since the launch of PING G410 Plus & G410 SFT drivers…

Toptracer PGA of America partnership

How did Toptracer become an “Official Range Technology” of the PGA of America?

By: 2023. 01. 06.

I believe the strongest brands are fully relevant and make a difference in consumers’ lives. These relevant brands continue to not only win the heads and hearts of consumers/golfers but also drive top-line business growth. Toptracer driving range…

Golf Business Monitor in 2022-resized

What remarkable has Golf Business Monitor achieved in 2022?

By: 2023. 01. 04.

It was great to see the growing interest in the Golf Business Monitor: campaigns, webinars, interviews, etc., in 2022. Feedspot has just ranked Golf Business Monitor as the #1 B2B golf business blog & as the #22 best golf blog in the world! Thanks to…

Trevose Golf and Country Club John Deere equipment

What equipment did Trevose Golf & Country Club buy from John Deere?

By: 2022. 12. 02.

I am sure you are familiar with Trevose Golf & Country Club! Opened in 1925 the Championship Course (H.S. Colt design) has played host to The Brabazon Trophy (2008), The McGregor Trophy (2012), the English Men’s County Finals…

Toptracer Range St Andrews Links driving range_#18_notrace

How Toptracer Range has improved St Andrews Links’ driving range performance?

By: 2022. 11. 17.

I told you in July that Toptracer is giving golfers across the globe a unique chance to take on The Old Course at St Andrews during Open week in the latest edition of its 9-Shot Challenge global tournament series. Now I can…

PGA Exclusive Community RepSpark November 2022

RepSpark has successfully renewed its partnership with the PGA Show

By: 2022. 11. 16.

We all know how hard is to acquire and retain a client. When you are able to retain such a client as the PGA Show you say it is a massive success. This is why I am happy…

Mizuno 2022 RB TOUR golf ball_3 Pack Open

How much does the AXIAFLOW dimple improve the Mizuno 2022 RB TOUR golf balls?

By: 2022. 11. 08.

Mizuno has invested 3 years and picked the final & latest version of its new RB TOUR golf ball out of 99 prototypes. I was surprised to find only 272 dimples on the new Mizuno 2022 RB TOUR…

The #MizNextGen Series driving range

How will the #MizNextGen Series be renewed to attract more talent in 2023?

By: 2022. 10. 31.

During the COVID-19 pandemic, we have seen so many major golf events and golf tournaments either canceled or in best cases postponed. Just to give you an exact number from 2020: 11 golf tournaments were canceled on the…

PING i230 irons All Exploded

What is the function of the elastomer in the new PING i230 irons?

By: 2022. 10. 26.

Until now, I only knew about elastomers, they are used for rubber tires and tubes for vehicles, motorcycles, bicycles, recreational vehicles, etc. I wondered what it can be used for in irons like the new PING i230 irons.…

RepSpark community on mobile

How can RepSpark Community help you to impress your pro shop customers & boost sales?

By: 2022. 10. 12.

Golf and golf participation have set so many all-time records over the last few years, it’s hard to keep track of them all. Rounds played, new golfers across all demographics, returning golfers, new women golfers, new junior golfers…

Wilson Staff Model Putter Collection

Is the new Wilson Staff Model Putter Collection a game confidence booster?

By: 2022. 10. 10.

One of the best decisions I made last year was when I switched to the Wilson Infinite Bucktown putter. The improvement in my putting was pretty spectacular. That's why I became so curious about what the new Wilson…

2023 Titleist Pro V1 and Pro V1x golf balls_resized

Will the 2023 Titleist Pro V1 golf balls survive the validation process?

By: 2022. 10. 05.

Titleist has just started the seeding and validation process for 2023 Titleist Pro V1 and Pro V1x golf balls on the PGA Tour at the Shriners Hospitals for Children Open in Las Vegas. The final Pro V1 and…

Can we say the new Titleist TSR driver is the smartest Titleist driver?

By: 2022. 09. 27.

The new Titleist TSR driver family is the next generation of the Titleist Speed Project that began more than 6 years ago with the TS series and was followed by the popular TSi models. The Titleist TSi models…

2022 PING Autumn-Winter collection SensorDry 2.5 Graphene Jacket - North Sea_Black

Where is the Graphene in the new 2022 PING Autumn-Winter collection?

By: 2022. 09. 20.

I have just discovered that the advantages of graphene have been used for the new 2022 PING autumn-winter collection. Here are some important insights: thinnest and one of the most flexible materials in the clothing industry;stunning electrical and…