Tag: Troon Golf

Las Colinas Golf Country Club WOW Beach

What has Las Colinas Golf & Country Club achieved in 10 years?

By: 2021. 07. 13.

I had been to Las Colinas Golf & Country Club (managed by Troon) on a FAM trip in 2018. I can still remember the challenging, Cabell B. Robinson-designed golf course. Jon Brook (Director of Golf & Sports) gave…

Mobile commerce Troon mobile application in 2021

When will Troon take full advantage of mobile commerce?

By: 2021. 06. 22.

Let’s face it, the golf industry is lagging far behind in mobile commerce. The mobile app of most golf clubs provides only very basic services (e.g. tee time booking, weather). Meanwhile, App Annie State of Mobile 2021 study…

Yorba Linda Country Club Hole 5 Sanyo Foods

3-in-1: Troon to manage 3 golf courses of Sanyo Foods

By: 2021. 04. 27.

For a long time, I have not heard of such a big new business win like Troon's recently. Troon has been selected to manage three Southern California golf courses owned by Garden Grove-based Sanyo Foods Corporation of America: Yorba…

Esplanade Golf & Country Club

How will Troon Privé help Esplanade Golf & Country Club?

By: 2021. 04. 20.

Troon has been selected to manage Esplanade Golf & Country Club, a private club and community located in Naples, Florida. Troon Privé, the private club operating division of Troon, will manage golf, club, resort-style amenities, food & beverage operations,…

Gadsden Country Club

How could Troon help the Gadsden Country Club to succeed?

By: 2021. 02. 16.

Thanks to Troon and Honours Golf, I can discover now a private golf club in Gadsden, Alabama: Gadsden Country Club. Honours Golf, the Birmingham, Alabama-based division of Troon has been selected to manage Gadsden Country Club. Honours Golf will…

Sterling Grove #10 - Photo Credit Patrick Koenig

Sterling Grove Golf & Country Club will be an exclusive private club

By: 2021. 02. 01.

The Nicklaus Design and Heritage Links began the development of an 18-hole course at Sterling Grove Golf & Country Club on 7 February 2019. This is the second Nicklaus Design golf course with Toll Brothers (a Troon brand).…

Troon acquired Indigo Golf Partners

Troon’s acquisition of Indigo Golf Partners & the consequences

By: 2021. 01. 05.

In November, we talked about the new name of Billy Casper Golf (founded in 1989), Indigo Golf Partners (with nearly 7,000 employees; more than 160 golf courses, country clubs, and resorts in 29 states). In January 2019, the…

G2 Girls Golf Academy - Lonestar Invitational Group Photo

Troon is partnering with the G2 Girls Golf Academy

By: 2020. 12. 19.

As you know I am a great supporter of female golf participation and female golf tournaments. Do you remember when I wrote about the love.golf program (sponsored by Syngenta) a few years ago? This time I found another…

Jim Richerson Troon PGA of America

Who is the new President of the PGA of America?

By: 2020. 10. 30.

Yesterday became Jim Richerson, Troon's Senior Vice President of Operations the 42nd President of the PGA of America. The 32-year golf industry veteran will serve a two-year term representing 29,000 PGA Professionals & Associates in leading the PGA of…

Troon Abu Dhabi Gazelle at Saadiyat

5 best practices to consider for golf club leaders

By: Francisco de Lancastre David - Cluster GM, Troon Abu Dhabi 2020. 10. 12.

A year ago, I asked Francisco de Lancastre David as the new cluster general manager of Troon Abu Dhabi (=Yas Links Abu Dhabi, Abu Dhabi Golf Club, and Saadiyat Beach Golf Club) about his future plans in the new position.…

Mauna Lani Golf Pink Flag Troon Women's Golf Month

How “Troon Women’s Golf Month” is contributing to breast cancer awareness month?

By: 2020. 10. 05.

The World Cancer Research Fund and the American Institute for Cancer Research say "Breast cancer is the most commonly occurring cancer in women and the second most common cancer overall. There were over 2 million new cases in…

Red Hawk Golf and Resort

Will Troon Golf elevate Red Hawk Golf and Resort to a higher level?

By: 2020. 08. 06.

Troon Golf's latest "trophy" is Red Hawk Golf and Resort in Sparks, Nevada just outside of Reno. It is a semi-private facility. Through Red Hawk’s semi-private designation, the club is open to full golf members, daily-fee play, annual…

Kapolei Golf Club close to the hole and the clubhouse

Why should Kapolei Golf Club humanize its business?

By: 2020. 07. 23.

Probably you have already heard of Troon has been selected to manage Kapolei Golf Club an 18-hole daily-fee club in Kapolei, Hawaii on the island of Oahu. Troon Golf, the resort and daily-fee operations division of Troon, will…

Southern Trace Country Club Hole #1

Where is the Southern Trace Country Club heading to?

By: 2020. 07. 08.

Last week Troon Privé has been selected to manage Southern Trace Country Club (since 1988). Previously ClubCorp managed the country club. Troon will oversee golf, club and food & beverage operations as well golf course agronomy and membership…

The Club at ArrowCreek Legend 3

How will Troon elevate The Club at ArrowCreek?

By: 2020. 05. 06.

The story of The Club at ArrowCreek is really interesting. A group of 36 investors bought the ArrowCreek Country Club from the Federal Bankruptcy Court in October 2014. In 2015, the new investors made both its 18-hole championship…

Do not fall apart during coronavirus crisis

How do golf clubs respond commercially to coronavirus? – Part 5.

By: 2020. 04. 26.

I am very pleased that more and more golf club leaders are willing to contribute to my article series about how golf clubs are managing the coronavirus crisis around the world. This time, I will bring you further…

Moments Matter initiative by Troon

Troon introduces “Moments Matter” initiative

By: 2020. 04. 09.

Do you remember when I urged you to create meaningful and memorable moments for your golf club guests and members? Just as a quick reminder: Today it is NOT enough to meet customer expectations since you are competing with…

The 8th hole at Yas Links, showcasing its imposing hazards

How did Troon impress the owner of Yas Links?

By: 2019. 08. 05.

Probably, you have already heard that Troon has been selected to manage Yas Links. This is the 17th Troon managed venue in the MENA region. Troon is not a newcomer in Abu Dhabi. They are already helping Abu…

Matt Hurley Honours Golf President in 2019

How will Matt Hurley elevate Honours Golf to a higher level?

By: 2019. 07. 04.

Probably you remember that Troon acquired Honours Golf in 2014. The founder & current CEO of Honours Golf, Bob Barrett remained in his position after the acquisition until now. Troon has named Matt Hurley as the new president…

Green Golf Partners Logo

Troon’s latest acquisition: Green Golf Partners & 18 clients

By: 2019. 05. 13.

Green Golf Partners currently manages 18 public and private golf courses located across five states, including Florida, Illinois, Indiana, Iowa, and Wisconsin. Green Golf Partners was founded in 2011 in cooperation with HG Golf Properties (founded by Tom…