Archive

Kentwools Limited Edition Fall Winter Collection 2020

Kentwool limited-edition Fall-Winter Collection with 3 benefits

By: 2020. 10. 20.

For those who are already familiar with Kentwool golf socks, it is not a big surprise that they are made of the highest quality superfine Merino wool. From now on the basic/standard expectations for golf socks should be:…

Parnu Bay Golf Links 17th hole digital transformation

Digital transformation & pricing trends in golf clubs -Part 2.

By: 2020. 10. 20.

In the first part of this interview series I asked 3 leading golf clubs' leaders about digital transformation and pricing trends in golf clubs: Javier Reviriego – CEO/General Manager – Real Club ValderramaDavid Ashington – Director of Sales & Hospitality – Monte…

6 bed lodge - Dundonald Links

Is £25m enough to revamp Dundonald Links into a luxury golf resort?

By: 2020. 10. 19.

If we think about it more, we can easily realize how challenging it is to meet the needs of luxury golf tourists / travelers. Before I would detail the ambitious £25m investment of Dundonald Links to revamp their…

Titleist TSi driver TSi3 driver lifestyle photo

From what can the new Titleist TSi drivers save us?

By: 2020. 10. 16.

On November 12, Titleist will launch its Titleist TSi drivers: MAP $549. Titleist TSi Premium: MAP $749. The news Titleist TSi2 and TSi3 models are part of the original Titleist Speed Project. This is the essence & differences between…

Callaway Golf X Forged CB irons STUDIO 29102020

Callaway Golf X Forged CB Irons vs. X Forged UT Irons

By: 2020. 10. 15.

On 29 November Callaway Golf will launch its new Callaway Golf X Forged CB Irons, Apex MB Irons, and X Forged Utility Irons. Now I will focus only on Callaway Golf X Forged CB Irons and X Forged…

BIGGA online conference

What should the BIGGA online conference be about?

By: 2020. 10. 14.

It seems like more and more events are moving online. The coming BIGGA online conference (10 November 2020) is not an exception. For a long time, I thought that online conferences are killing one of the biggest benefits/advantages…

Digital transformation in golf clubs

Digital transformations & pricing trends in golf clubs

By: 2020. 10. 13.

I frequently read reports on digital transformation. The most recent report I read was Altimeter's The 2020 State of Digital Transformation. I found in this report that the TOP4 drivers of digital transformation are Increase productivity to streamline…

Troon Abu Dhabi Gazelle at Saadiyat

5 best practices to consider for golf club leaders

By: Francisco de Lancastre David - Cluster GM, Troon Abu Dhabi 2020. 10. 12.

A year ago, I asked Francisco de Lancastre David as the new cluster general manager of Troon Abu Dhabi (=Yas Links Abu Dhabi, Abu Dhabi Golf Club, and Saadiyat Beach Golf Club) about his future plans in the new position.…

OMEGA Dubai Moonlight Classic - Faldo design

Because the night belongs to the OMEGA Dubai Moonlight Classic

By: 2020. 10. 08.

When I heard of this year's OMEGA Dubai Moonlight Classic, somehow Bruce Springsteen's song came to my mind: "Because the night belongs to lovers / Because the night belongs to lust / Because the night belongs to lovers…

The new generation of Titleist ProV1 and ProV1x 2020

The final Titleist Pro V1 and Pro V1x prototypes will be tested at TPC Summerlin

By: 2020. 10. 06.

A lengthy testing process is coming to an end this week. Following a two-year development process, next-generation Titleist Pro V1 and Pro V1x golf balls are now available to PGA Tour players to use in competition. The final…

Mauna Lani Golf Pink Flag Troon Women's Golf Month

How “Troon Women’s Golf Month” is contributing to breast cancer awareness month?

By: 2020. 10. 05.

The World Cancer Research Fund and the American Institute for Cancer Research say "Breast cancer is the most commonly occurring cancer in women and the second most common cancer overall. There were over 2 million new cases in…

Golf Pride Pro-Only Cord Series

Golf Pride Expands Popular PRO ONLY Putter Grip Family with CORD Series

By: 2020. 10. 02.

Last year, after much deliberation, I switched my golf grips to Golf Pride MCC Align and Golf Pride Tour Velvet Plus 4. The results speak for themselves. In the same year, I shared with you and explained to…

Chart Hills 2nd-IrrigationLaying-June

This is how Chart Hills will look like next spring

By: 2020. 09. 29.

I have already shared with you the news about the renovation work at Chart Hills. The club is hoping that all of the work will be completed before the start of the 2021 golf season or sooner if…

Titleist CNCPT irons for the cover

Why worth considering the new Titleist CNCPT irons?

By: 2020. 09. 24.

How many of you remember when I introduced you the first CNCPT by Titleist irons in April 2019? Now I can show you the latest Titleist CNCPT irons: CP-03 irons provide a balance of power and control in a progressive…

Sentosa Golf Club food waste management solution

Sentosa Golf Club is gearing up to fight food waste. How?

By: 2020. 09. 22.

Have you heard that Asia produces over 50% of global food waste? China, South Korea, and Japan are being responsible for 28% of disposed food. At the same time in Singapore, I can see continuous improvement in disposed food…

Sophie Walker LET HowDidiDo

How can HowDidiDo help us make our game better?

By: 2020. 09. 21.

When I first heard of HowDidiDo's new digital learning experience service, immediately Golf GameBook Swing Card (powered by the Swing Index) came into my mind. I tell you soon why. HowDidiDo is among many other golf outlets which…

Mack Daddy CB wedges Studio-005-2020

Will Mack Daddy CB wedges bring relief in our short game?

By: 2020. 09. 17.

How much golf equipment manufacturers like Callaway Golf can enhance the forgiveness of their golf clubs? Why don't they come up with added-value services (see product-service systems)? Until they find out the whys, let's see the new Mack…

Sir Nick Faldo Laguna Golf Lang Co 19th hole during the planning

What could make the Laguna Golf Lang Co more memorable?

By: 2020. 09. 15.

In my previous post last December I wrote about the importance of developing memorable moments for our golf club/resort's guests and members. Then I said: We must avoid flat/”mostly forgettable” experiences and create moments that matter to our customers. „Defining…

golf course agronomy spending optimization

Golf course agronomy spending optimization…beyond imagination

By: Simon Doyle - Director of Agronomy, Troon 2020. 09. 14.

Everyone’s needs and abilities are different so the first question really is; how good do you have to be in order to be successful in your market and/or to meet the demands of your ownership, members, and guests?…

14th Portugal Masters at the Victoria Course Dom Pedro Golf

What are behind the scenes of the 14th Portugal Masters?

By: 2020. 09. 11.

We are just over the first day of the 14th Portugal Masters in Victoria Golf Course (Arnold Palmer design). 5 Portuguese played under Par yesterday. This is a great opportunity to interview Rui Grave, Head Greenkeeper at Dom…