Monthly Archives: May 2014

Las Colinas Golf is shortlisted for the Golf Resort Award

By: 2014. 05. 30.

Last year PGA Catalunya Resort was the lucky Spanish golf club to win at the European Property Awards as the best golf development in Europe. At this time Las Colinas Golf & Country Club is close to win the…

Will Tiger Woods sink Nike Golf?

By: 2014. 05. 25.

I have just heard a rumour that Tiger Woods might not be able to continue to play as a professional golfer due to his injuries. This is why I thought to analyze a little bit the brand Tiger…

Phil Mickelson will make money for me in June

By: 2014. 05. 22.

I can dream about this, but for US and Canadian golfers it can happen easily between June 12, 2014-June 15, 2014. Callaway Golf came out with a new idea about promotion prize. Instead of give away golf clubs, they…

330 years old golfer was found in Mannings Heath

By: 2014. 05. 22.

I am just kidding. :-) Actually I found four golfers with a combined age of 330. They have accumulated a total of 182 years' membership at Mannings Heath Golf Club, Horsham - and they still play regular golf…

Mobile rewards platform for golf club operators

By: 2014. 05. 17.

Two years ago in September I recommended to take seriously smart phones as a tool and a communication channel. Since then the the global smartphone audience surpassed the 1 billion mark in 2012 and will total 1.75 billion…

Why to use ePOS in our golf club?

By: 2014. 05. 08.

When the usage of ePOS (electronic point of sale) is emerging in a management debate in our golf club, we should understand its importance from two main aspects: customer experience + sales efficiency. Customer Experience As golf club…

Do you remember Aroeira?

By: 2014. 05. 05.

I am happy to report that one of Portugal’s most iconic golfing venues is being restored to its former glory. Those who are elder than me, can remember how great was Aroeira in the 70s and 80s. Aroeria…

UPDATE: HSBC’s Golf’s 2020 Vision

By: 2014. 05. 01.

On this week was held 2014 HSBC Golf Business Forum at The Westin Abu Dhabi Golf Resort & Spa. I think the two highlights of the event were the announcement of Peter Dawson (Chief Executive of The R&A)…