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What constitutes a record-breaking year of performance for Burhill Group?

By: March 4, 2024
Nick Moran GM of the Year Golf Division Burhill Group

BGL (Burhill Group Limited) has announced that its golf division, BGL Golf, is celebrating a record-breaking year of performance in 2023, with a 10% revenue increase, a significant investment and refurbishment program, an ‘excellent’ group NPS rating, and…

How well can Royal Melbourne Country Club meet the growing demand for tennis?

By: March 1, 2024
Royal Melbourne Country Club new tennis courts

The USTA found last year that U.S. tennis participation grew by 1 million players in 2022, with more than 23.6 million playing the sport–the third consecutive year that the sport has increased.  This number, when added to the…

How will Shotzoom’s acquisition benefit Golf Genius and golfers?

By: February 29, 2024
Golf Genius Shotzoom acquistion Golfshot Plus 2024

For those who are not yet familiar with Golfshot ($29.99), I will quickly summarize what this mobile application can do. Golfshot provides a text list of distances for several targets on each hole and overhead satellite images with…

Where else could Club Car’s successful partnership with the DP World Tour expand?

By: February 28, 2024
Club Car DP World Tour extended partnership 2024

Club Car has served as a supplier to the Tour since 1999, providing indispensable vehicles for the staging of DP World Tour events worldwide. The DP World Tour has just announced the continuation of its cooperation with Club…

Which PowaKaddy electric golf trolley was the best-selling in the UK in 2023?

By: February 27, 2024
PowaKaddy CT8 GPS GMS05140

In March 2023, the launch of the RX Remote range marked a significant milestone for PowaKaddy. The remote-controlled RX1 and RX1 GPS have been extremely well-received, offering new convenience and performance for golfers worldwide. Throughout 2023, PowaKaddy maintained…

How did the AI technology help develop the new Wilson Dynapower Forged irons?

By: February 26, 2024
Wilson Dynapower Forged iron series_SS_1

On Friday, I wrote about using artificial intelligence in product development. Here is another example of how this technology can help create even better golf clubs. Because the Wilson Golf AI technology system played a significant role in…

How can the golf industry harness the power of AI technology to succeed?

By: February 23, 2024
AI technology usage perspectives in the golf industry

AI technology's potential advantages and benefits for the golf industry are being considered as we head into 2024. It is worth noting that AI technology has already been utilized in certain segments, such as sports equipment and lawn…

Would you rank the Dubai Creek Resort as the world’s #43 best golf resort?

By: February 22, 2024
Dubai Creek Resort 18th hole

I am really curious about the criteria(s) by which Golf World ranks the different resorts worldwide! It is widely acknowledged that awards and recognition serve as a means of external validation for the quality and performance of a…

How has Tim Lobb created an inclusive 9-hole golf course for Golf Pirkkala?

By: February 22, 2024
Golf Pirkkala and Tim Lobb

In order to gain a deeper comprehension of Tim Lobb's latest endeavor for Golf Pirkkala, it is essential to elucidate the concept of "inclusive golf course design." An authentic inclusive golf program is one where individuals of all…

Golfzon Range by Leadbetter continues to expand, opening its 2nd venue

By: February 21, 2024
Golfzon Range by Leadbetter

A report by the National Golf Foundation in November 2023 revealed that the number of individuals utilizing golf simulators has witnessed a staggering growth of 73% since the year 2019. The report estimated that approximately 6.2 million Americans…

How the partnership with Foremost Golf can boost Golf Swing Systems’ sales?

By: February 20, 2024
Foremost Golf and Golf Swing Systems partnership

The golf simulator market is now a significant segment of the golf equipment market that cannot be ignored. Have you taken notice of this? This is not surprising if we are aware of the fact that over the…

Gladys at Golf Club Bad Ragaz wins Switzerland’s best golf restaurant award for the 5th time!

By: February 20, 2024
Gladys Golf Club Bad Ragaz Swiss Golf Awards 2023

The Swiss Golf Awards was launched in 2018. Gladys restaurant - run by Chef de Cuisine Michael Pilman - at Golf Club Bad Ragaz has proven to be a true champion, winning the prestigious best golf restaurant in…

What makes the new TaylorMade TP5 golf balls so incredibly fast?

By: February 19, 2024
TaylorMade TP5 golf ball technology

As I prepare to unveil the latest TaylorMade TP5 golf balls, let me take a moment to reflect on the incredible innovations that have transformed this model over the past five years: In 2019, TaylorMade introduced the Speed-Layer…

Is the WebFit application reliable for personalizing the new PING s159 wedges?

By: February 15, 2024
PING s159_E_Lifestyle_2

Last December, when I introduced you to Wilson FIT AI, I emphasized that golf equipment manufacturers are to focus on buying outcomes and not just on technology. In the case of PING, the marketer tries to simplify the…

What are the game-changing innovations in the new ECCO Golf LT1 golf shoes?

By: February 13, 2024
ECCO Golf LT1 golf shoes_BOA-BLACK-PR-ECCO-Greece-2023-by-Mike-Meyer-PHOTOGRAPHY-4571

What could be a better birthday present than a brand-new pair of ECCO golf shoes? And guess what? The ECCO Golf LT1 shoes have finally hit the stores. So, what are you waiting for? Treat yourself and hit…

How will the golf division of BGL grow under Guy Riggott, the new COO?

By: February 12, 2024
Guy Riggott new COO at Burhill Group 2024

Guy Riggott's promotion to Chief Operating Officer of BGL's Golf Division is a testament to his hard work and dedication. Ever since Riggott joined BGL in September 2014 as Operations Director, he has been a driving force behind…

FedEx is the new Title Sponsor of the Open de France

By: February 7, 2024
FedEx Open de Golf title sponsor

Through a partnership with DP World Tour, FedEx has taken on the role of Title Sponsor for the prestigious Open de France held at Le Golf National. FedEx has become the official sponsor of the 106th edition of…

Golf Courses and Country Clubs are Diversifying their Revenue Streams: How is Golf Management Software Keeping Up?

By: February 7, 2024
Club Caddie - OPED - revenue

The golf industry has been known to be stubborn. Even when the need for change feels crystal clear, courses and their operators stand firm in old ways and honor tradition. However, GMs are being notified now that course…

Ready to Discover Professional Golf Tournaments with GolfPlus?

By: February 6, 2024
GolfPlus logo

Many people recommend using Google to find suitable golf tournaments, whether you are a professional player or a regular golfer like me. At first glance, this sounds simple and easy. However, finding relevant and compelling golf tournaments can…

How does IOTee revolutionize golf cart usage convenience?

By: January 29, 2024
Cart Care Company Carts 4 Rent IOTee

I believe that the customer experiences that are most productive and memorable are the experiences that are convenient for the customer (including golfers). Convenience is about creating a situation that saves the customer effort and time. A PwC study found:…

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How has Toro helped sustainable golf in the last 10 years?

By: February 5, 2024
The Toro Company GEO Foundation partnership

The Toro Company continues to uphold its pledge to promote sustainability in golf as it extends its strategic partnership with the GEO Sustainable Golf Foundation for another decade. For years, The Toro Company has been an inspiration in…

What are the new stay-and-play packages offered by the SO/ Sotogrande Spa and Golf Resort Hotel?

By: February 2, 2024
Sotogrande Almenara_La Reserva_Golf Escapes

Here are the latest stay-and-play packages that SO/ Sotogrande Spa and Golf Resort Hotel has to offer. I will write the most important details you need to know below. The headline act of the new collection of packages…

Where are the sustainable materials in the PING AW24 men’s collection?

By: February 1, 2024
PING AW 24 men's collection Levan_Graphene_Jacket_Black

In recent years, when I bought new golf apparel, I discovered the following sustainable materials in them: recycled plastics, organic cotton, recycled cotton, recycled merino, and rarely cupro (vegan alternative of silk). Do not underestimate the fact that…

Make the most of your golf trip experience offer with Golf Genius!

By: January 31, 2024
Golf Genius IAGTO partnership

It has come to my attention that the majority of golf tour operators tend to prioritize the preparation of packages for prominent international golf tournaments rather than the organization of their own golf events. Please correct me if…

Why will the 2024 US Women’s Open be held at Lancaster Country Club?

By: January 30, 2024
Lancaster Country Club 2nd Hole tee

Lancaster Country Club (Founded in 1900) held its first Major championship from July 9-12, 2015. The tournament, which carried a then women’s golf record purse of $4.5 million, attracted 135,000 spectators, a Championship record. The then twenty-year-old In…

Why is the Hagen 54 golf tournament worth experiencing?

By: January 26, 2024
The Hagen 54_resized

Prince’s Golf Club, Royal St. George’s, and Royal Cinque Ports have joined forces to offer a unique and storied championship links experience – the Hagen 54. The name is inspired by Walter Hagen’s now-famous 1920 Open Championship practice…

Will the new Titleist AVX golf ball be my savior on the greenside?

By: January 25, 2024
2024 Titleist AVX golf ball in game

Many of us seem to be facing some difficulties regarding reducing the number of shots on the greenside. Generally, the Titleist AVX golf ball is for those seeking more distance (like me). Compared to Pro V1, AVX flies…

What can convince you about the new Wilson Staff Model Blades?

By: January 24, 2024
Wilson Staff Model Blades_Iron_Tech2

Wilson Golf has reimagined its premium Staff Model Iron franchise, introducing a modern iteration of the classic Blades and a new CB iron crafted for elite players and golfing enthusiasts alike. Wilson Golf now offers two irons that…

Will Boxto achieve its desired goals with Nicklaus Companies?

By: January 23, 2024
Boxto Nicklaus Legacy Pro 6

Just like in previous years, the Nicklaus Companies (part of 8AM Golf) was listed on the NGF Golf 100 list. At first glance, the multi-year licensing partnership between Boxto (Mexico) and Nicklaus Companies is a win-win situation. I…

How would you make Raven Golf Club’s golf course irresistible?

By: January 22, 2024
Raven Golf Club halfway house

Raven Golf Club underwent a significant renovation, resulting in a transformed playing experience. The project involved opening up playing corridors to provide panoramic views, revitalizing tee complexes, and adjacent desert areas, and restoring the course's 60 sand bunkers.…