In 2024, Troon retained itself as the largest golf club management company globally, successfully managing a remarkable network of 610 18-hole equivalent golf courses across its various brands. Invited manages 175 golf courses, and KemperSports, with 137 courses,…
The World Padel Report 2024 indicates that there are over 30 million Padel players globally, and the number continues to rise. If you are considering building a court at your golf club, now is an excellent opportunity to…
Since the summer of 2018, I have developed a keen interest in the concept of employee experience. It is a critical factor that can significantly influence the customer experience of our guests and golf club members. That summer,…
Liechtenstein is likely one of the smallest golf nations, boasting around 1,444 registered golfers. The country's total population is 39,870. The country takes pride in its exceptionally high female golf participation rate of 37%! It was precisely due…
The Confederation of Professional Golf (CPG) might be one of the most organic links and promotional avenues for Golf Genius' top-tier coaching solution, CoachNow. As part of the agreement, Golf Genius will provide PGA members and coaches in…
I frequently receive inquiries regarding strategies to enhance the influx of international golf tourists to golf resorts and clubs. Several approaches may be considered, including partnerships with organizations like The PGA and CPG Collection. Discover the extra tip…
The Club Management Association of Europe (CMAE) has established a new strategic alliance with the Golf Management Verband Deutschland (GMVD), the foremost professional association for golf club management in Germany and German-speaking countries. Andreas Dorsch, CEO, GMVD This…
Winnetka Golf Club has proudly received the esteemed Green to a Tee Award at the recent KemperSports Leadership Conference banquet, highlighting its impressive dedication to environmental sustainability. This achievement marks a significant milestone, as Winnetka Golf Club is…
Is it truly possible to harness the power of different materials to enhance the distance control of our putters? Or would this be a marketing ploy? PING has made a commendable effort to address our needs by developing…
ECCO GOLF has just unveiled the ECCO GOLF BIOM H5, a performance golf shoe crafted to conquer the elements. Drawing inspiration from the majestic Nordic fjords and the rugged beauty of the Scottish Highlands, the BIOM H5 embodies…
Finca Cortesin exemplifies a strong commitment to sustainability as a fundamental part of its business strategy. Its participation in the GEO Foundation OnCourse program since 2017 highlights a proactive approach, culminating in achieving GEO Certified status in 2023.…
At the Swiss Golf Awards 2024, the Golf Club Bad Ragaz earned two important awards: The "gladys" restaurant has been recognized as the Best Golf Restaurant in Switzerland for the 6th consecutive year. Under the leadership of Chef…
Bernhard and Company has proudly recognized Tveit Park in Norway as its European Distributor of the Year for 2024. This esteemed award highlights Tveit Park's exceptional dedication to brand development, proactive customer engagement, and significant contributions to regional…
Topgolf's strategy of engaging and persuading gamers appears to have been successful. It was a wise decision. Notable collaborations with entities such as Angry Birds (Sega) and the PGA TOUR 2K23 underscore this approach. Additionally, the following statistics…
It’s always fascinating to see how sporting goods manufacturers continually find innovative materials to improve performance and our overall playing experience. While this applies to many brands, TaylorMade stands out, especially after reading the technical specifications for their…
We revisited Madeira to unwind and rejuvenate in the first half of February (just like last year). Even in February, the island enjoys delightful weather, with an average temperature of 21°C. When I first visited Madeira in 2019,…
Over the past decade, I have received a significant number of inquiries from companies and brands of varying sizes. This engagement allowed me to assist several reputable brands, including Syngenta, Wilson Golf, Toptracer, Golf Genius Software, Club Caddie…
Sponsorship represents a strategic marketing approach that brands employ to engage with their target audience, encompassing your golf club's guests and members. It is essential to recognize that potential sponsors typically have specific objectives. Ideally, these objectives should…
Recent research has indicated that approximately 220 million tonnes of plastic waste is projected to be generated in 2024, reflecting a 7.11% increase since 2021. The study, conducted by the charity EA Earth Action and published in April…
While no one wants to entertain the possibility that they might wind up missing a connecting flight or otherwise be delayed in swinging their clubs on the green, when traveling with your sports equipment, a travel protection plan…
Sweden’s Anna Nordqvist has been named the European Captain for the 2026 Solheim Cup. The club will be held at Bernardus Golf (designed by Kyle Phillips) in the Netherlands from September 7-13, 2026. Since its opening in 2018,…
In 2024, Lundin Golf Club took a proactive step towards sustainability by seeking innovative solutions to reduce bunker maintenance costs. The goal is to enhance the overall golf experience while also being mindful of environmental impact. EcoBunker has…
Thanks to technology, the hospitality sector, including the golf club segment, is undergoing a revolutionary transformation. Digital technology has significantly impacted various aspects of the hospitality industry. This transformation commenced in the 1960s when computer-based reservation systems supplanted…
Athletes increasingly take control of their personal brands in unprecedented ways, a shift poised to redefine the traditional brand ambassador model. Moving beyond their roles solely as performers on the field, athletes are now emerging as content creators.…
The LIV Golf Adelaide event featured what may be the best podium representation for a British brand at a major golf tournament. All four top finishers and the winning team wore outfits designed and manufactured by the British…
I enjoyed playing on the beautiful Palheiro Golf course in Madeira last week! While out there, I kept thinking about the Wilson DUO Soft TRK360 golf ball. There were several moments when I was really close to making…
Kangaroo Island is a lovely spot, stretching across 4,416 square kilometers—about six times the size of Singapore! It measures 155 kilometers long and 55 kilometers wide, all nestled away from the mainland by a charming 15-kilometer stretch of…
The Golf Pride ALIGN MAX is inspired by a profound insight: the understanding that our grip on the golf club can often be inconsistent during the swing. How consistently do you grip yours? The Golf Pride ALIGN MAX…