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Are you prepared to embrace the challenge at Scarecrow at Gamble Sands Resort?

By: July 18, 2025
SCARECROW at Gamble Sands - Hole 9 tee -By Patrick Koenig

Scarecrow, the eagerly awaited David McLay Kidd design at Gamble Sands Resort in Brewster, Washington, is set to open its doors to the public on Friday, August 1st, inviting everyone to experience its inspired landscape. The Scarecrow is…

What opportunities does TravisMathew identify in partnership marketing?

By: July 17, 2025
TravisMathew_Travis_Mathew_x_Guinness_Selects_483

Just two days ago, I shared my excitement about the partnership between TravisMathew and Guinness, highlighting the exceptional limited-edition TravisMathew x Guinness Daily Pro Hybrid Plus Golf Shoe. The response has been inspiring, with many curious about TravisMathew’s…

How can Zimbali Lakes Resort elevate its golf cart experience to new heights?

By: July 16, 2025
Zimbali Lakes Resort Ernie Els designed golf course Club Car fleet

In 2025, the hospitality industry is undergoing a transformative wave of guest experience innovations, centered on personalization, technology integration, and sustainability. Elevating the guest experience transcends basic hospitality, as each enhancement meets immediate needs while nurturing loyalty and…

How does ECCO Golf & Fore All unleash the power of collaboration?

By: July 14, 2025
Ecco Golf Fore All women's golf shoe and a putter

Effective partner marketing unlocks the potential to not only acquire new customers but also cultivate enduring loyalty programs and forge strategic partnerships that drive sustained business growth. This powerful strategy enables businesses to leverage their partners' marketing channels…

What inspiring sustainability actions has Lübker Golf embraced?

By: July 10, 2025
Lübker Golf & Spa Resort golf course

Not long ago, Lübker Golf & Spar Resort was honored as Denmark's Best Golf Course at the 2024 World Golf Awards and proudly hosted the Made in Denmark on the DP World Tour, exemplifying excellence in the world…

What strong synergies are in the partnership between Toptracer, Sweetspot, & Golfstore?

By: July 7, 2025
Toptracer_Golfstore_Sweetspot

Toptracer, the world’s number one range technology, and Sweetspot, the all-in-one business solution for golf clubs, ranges, simulators, and academies, have partnered with Golfstore at each of their locations in seven different countries. Golfstore is one of Europe's…

Would you play golf at Royal Portrush using Toptracer?

By: June 27, 2025
Toptracer The 153rd Open venue Royal Portrush to Gameplay

Toptracer, the world's leading range technology and official ball tracking provider for The Open, announced that the renowned site of the 2025 Championship, Royal Portrush, is now accessible on its platform at golf ranges worldwide. Royal Portrush, recognized…

What aspects will Bernardus Golf focus on for a sustainable Solheim Cup?

By: April 15, 2025
Bernardus Golf with people

In November 2022, it was announced that Bernardus Golf in the Netherlands will host the 2026 Solheim Cup. The team at Bernardus Golf is committed to delivering a world-class event that not only sets a new standard for…

How do unified customer views elevate your golf club’s CX efforts to new heights?

By: March 27, 2025
CX unified customer data

It is already established that a unified customer view offers a comprehensive understanding of each customer, facilitating seamless interactions, higher conversation rates, and experiences that enhance customer satisfaction. Research from McKinsey reveals that 76% of consumers expect personalized…

What does successful influencer marketing usage depend on for your golf club?

By: January 27, 2025
Keep scrolling influencer marketing

Over the past decade, I have received a significant number of inquiries from companies and brands of varying sizes. This engagement allowed me to assist several reputable brands, including Syngenta, Wilson Golf, Toptracer, Golf Genius Software, Club Caddie…

Guide to securing sponsors for your golf club events

By: January 20, 2025
lightbulb sponsor

Sponsorship represents a strategic marketing approach that brands employ to engage with their target audience, encompassing your golf club's guests and members. It is essential to recognize that potential sponsors typically have specific objectives. Ideally, these objectives should…

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What is the purpose of the limited-edition TravisMathew x Guinness Daily Pro Hybrid Plus Golf Shoe?

By: July 15, 2025
TravisMathew_GUINNESS_Travis_Mathew_x_Guinness_Selects

How did the two premium brands, TravisMathew and Guinness, come together? Beyond their shared identity as premium brands, there are remarkable similarities between them. You may be surprised by the deeper connections that exist! Guinness, with its origins…

How will Golf Travel Denmark create unforgettable experiences for golf travelers?

By: July 10, 2025
Golf Travel Denmark partner Simon's Golf Club

When envisioning Denmark as an inspiring destination for our golf trip, these 7 remarkable golf clubs often capture our imagination: Great Northern (Jack Nicklaus design): Often considered the best course in Denmark. It features world-class facilities, a luxury…

Will the new Old Petty improve the appeal of Cabot Highlands?

By: July 9, 2025
Cabot Highlands Old Petty golf course castle

I am thrilled that the golfing world has been graced with another masterpiece designed by Tom Doak, the Old Petty Golf Course in Cabot Highlands. Nestled beside the historic Old Petty Church and offering breathtaking views of the…

Porsche is the Mobility Partner of The Amundi Evian Championship…again

By: July 8, 2025
Porsche The Amundi Evian Championship Hole 16th

I was discussing golf sponsorships by automotive brands with my friend this morning. Two emerging automotive brands are making notable strides in the realm of golf sponsorship. The first, Genesis, which is Hyundai Motor's premium vehicle division, is…

How lucrative is the 3 Hammers acquisition for Golf & Leisure Group?

By: July 8, 2025
Golf and Lesiure Purchase 3 Hammers Golf Complex James Rogers Ian Bonser Carl Tomlin

In May, I shared the inspiring news of Golf & Leisure Group's acquisition of 3 Hammers Golf Complex. I was truly impressed with the complex's remarkable performance thus far. Consequently, I reached out to the new owners, James…

Are you interested in J. Lindeberg’s limited-edition tartan clothing?

By: July 2, 2025
J.Lindberg limited edition t-shirt 2025 Genesis Scottish Open

Tartan’s cultural heritage shines through in high-profile collections, such as those by Dior and Vivienne Westwood, while unique tartans, like MacIntyre, are embraced by celebrities and influencers, celebrating timeless styles and individuality. The MacIntyre Tartan beautifully illustrates the…

Centurion Club has successfully reclaimed the PIF London Championship!

By: July 1, 2025
Leona Maguire London winner Centurion Club

The PIF London Championship is set to inspire as it returns to Centurion Club this summer, part of the prestigious PIF Global Series on the Ladies European Tour (LET). From 8-10 August, the tournament will proudly celebrate its…

Do you know why it’s great that CMAE England has elected a female Chair?

By: June 26, 2025
CMAE England new Chair Catherine Murphy

The 2024 McKinsey Women in the Workplace Report highlights an inspiring rise in women's representation in senior manager and director roles, increasing from 32% in 2015 to 37% in 2024.  Meanwhile, LinkedIn's similar study shows that women now hold 30.6% of leadership positions, reflecting…

Who will be the F&B providers for the revitalized Cobbs Creek Golf Course?

By: June 25, 2025
Cobbs Creek Golf Course Restaurant

Have you ever imagined how to breathe new life into an iconic golf club? Who could be the visionary partner to transform the renovated space into a modern, lasting, and sustainable gem? The Cobbs Creek Foundation is dedicated…

How suitable is Suzann Pettersen as the global ambassador for the Sotogrande Golf Academy?

By: June 24, 2025
Suzann Pettersen global ambassador for Sotogrande Golf Academy

Influencer marketing and brand ambassadorship might sound like synonyms. Both involve leveraging someone’s loyal audience to create brand awareness and generate sales. Both types of advertising revolve around leveraging the person's power of recommendation. This is also true.…