The Bernhard Academy, in partnership with the Golf Club Managers’ Association (GCMA), launched its inaugural Golf Course Management for Golf Club Managers workshop—a pivotal element of the GCMA’s innovative Advanced Management Certificate program. Set in the inspiring environment…
I resolved that this year, I would elevate my wardrobe by embracing three essential aspects: Sustainable and eco-friendly fabrics (e.g., recycled polyester and organic cotton), Be athleisure - to be able to wear them when I don't play…
Aloha Golf Club proudly leads the way as the first club in the Iberian Peninsula to partner with The R&A Agronomy Service through a premium ‘Venue’ support agreement. The R&A Agronomy Service utilizes evidence-based research to actively promote…
These extensive renovations not only strengthen La Reserva's standing as a leading club in Sotogrande but also introduce several valuable enhancements that contribute to an even more enjoyable environment. The key upgrades include: Refurbished Padel Courts – All courts…
It is encouraging to observe that a growing number of golf clubs recognize customer experience as a critical element in fostering customer loyalty and retention. Pace of play as an experience When a golfer cannot play at his/her…
The Austrian Alpine Open, presented by SalzburgerLand, will take place from May 29 to June 1, 2025. This thrilling event continues the legacy of the DP World Tour in Austria, building on the tradition established since 2010 at…
Golf offers an excellent opportunity for mental wellbeing, boosting confidence, enhancing self-esteem, and reducing anxiety levels. Engagement in physical activity has been empirically established as an effective intervention for the treatment of depression and anxiety. Furthermore, consistent physical…
Have you noticed the remarkable rise in the popularity and viewership of women's sports? FIFA reported an astounding 3.2 billion views of their social and digital content for the 2023 Women’s World Cup, and the 2023 U.S. Open…
In just five years, Golf & Leisure Group, with the support of HMH Golf & Leisure, has achieved remarkable success by acquiring two highly profitable golf clubs: Bristol Golf Centre in 2020 and now the impressive 3 Hammers…
The idea of luxury is prevalent in modern society, and the term "luxury" frequently appears in various contexts. Regrettably, this widespread usage has resulted in a significant dilution of its meaning. While there is a general understanding of…
In 2023, the National Golf Foundation estimated that there were 11.5 million on-course senior golfers (aged 50 and over) in the U.S., accounting for 43% of all on-course golfers. I couldn't find any substantial statistical data on the…
A few weeks ago, I was thrilled to receive an invitation from 54, the communications agency for Details – Hospitality, Sports, Leisure. They invited me on a FAM trip to Vilamoura Golf. As a passionate admirer of Portugal…
In November 2022, it was announced that Bernardus Golf in the Netherlands will host the 2026 Solheim Cup. The team at Bernardus Golf is committed to delivering a world-class event that not only sets a new standard for…
GCSAA reported that water usage had been reduced by 29% between 2005 and 2022. The report found that U.S. golf facilities applied approximately 1.68 million acre-feet of water in 2020, a 29% reduction since 2005. The same survey measured the use…
The Spring edition of BIGGA's Your Course magazine will appear in golf courses across the UK this week. The magazine's cover showcases the remarkable Peter Crouch, a stellar striker for the England Men’s football team and clubs like…
I am a massive fan of New Balance sneakers for their durability and understated style. For similar reasons, I wear ECCO golf shoes while on the golf course. The new New Balance SS25 golf shoe collection comprises 15…
In recent years, I have developed a strong interest in bunker maintenance and improvement (including aesthetics!). Now, I have discovered another solution that can benefit golf clubs looking to address the issue of poor turf quality in heavily…
I just moved to a new apartment and discovered that surrounding ourselves with comforting and soothing colors can make a difference! These colors are easy on the eyes and bring warmth and a sense of calm to our homes and games. It’s…
The 3 Hammers Golf Complex in Coven has reached a significant milestone by winning the prestigious title of ‘Golf Facility of the Year’ at the England Golf Awards on Wednesday. This award highlights the venue's commitment to inclusivity,…
It is already established that a unified customer view offers a comprehensive understanding of each customer, facilitating seamless interactions, higher conversation rates, and experiences that enhance customer satisfaction. Research from McKinsey reveals that 76% of consumers expect personalized…
At the beginning of this year, magazine circulation was reported to decline 7.3% in 2024, as noted in this year's ABC Consumer Report. Conversely, digital subscriptions experienced a robust increase of 20% during the same period. This tells…
Hiring Bill Coore and Ben Crenshaw to design golf courses seems like a remarkable investment in excellence. In Golfweek's latest TOP 100 International Golf Courses list, two remarkable courses designed by the talented Bill Coore and Ben Crenshaw…
Brands must embrace authenticity to rise above the noise and forge lasting connections. By partnering with influencers to share genuine brand stories instead of merely creating advertisements, they engage audiences profoundly, making it harder for them to tune…
Hiring a third-party golf club management company is a significant decision for a golf club. We hope their extensive expertise in key areas, such as golf club management, agronomy, marketing, food and beverage, etc., will help us find…
The British and International Golf Greenkeepers Association (BIGGA) and The R&A have identified 10 promising and dedicated greenkeepers to assist in the upkeep and success of tournaments at five of this year’s most significant championships. Ten dedicated BIGGA…
Golf clubs that focus on their members' desires for connection, belonging, and admiration can create relationships that go beyond simply offering products. Building a strong, positive relationship with club members is key to encouraging growth. These relationships not…
Designers are actively promoting the preservation of heritage structures, effectively blending historical charm with modern extravagance. This sustainable approach involves not only the thoughtful selection of materials but also the strategic utilization of existing structural features as design…
The demand for sports academies has increased steadily in recent years, as more individuals seek to improve their physical and mental well-being, pursue their passion for sports, or achieve their professional goals in the competitive sports arena. These…
Indian golf is often overlooked in discussions surrounding the sport, particularly in relation to its more prestigious tournaments. However, it is noteworthy that approximately 200,000 individuals in India actively participate in golf. Additionally, mention should be made of…
I struggle to take seriously manufacturers who believe that simply adding the word "golf" to a product's name will make it appealing to us golfers. For instance, someone once suggested a sunscreen they claimed was specially formulated for…