Tag: data-driven

McKinsey predicts that by 2025, most companies will utilize data to enhance their operations and enable better decision-making. Golf clubs embrace a progressive approach by leveraging data-driven decision-making instead of relying solely on predictions. This shift allows for…

A few years ago, I already talked about the fact that golf clubs should also use revenue management – aka yield management - to generate extra revenues by utilizing tee times and customer purchase history effectively. What is…