Tag: Porsche Taycan

I was discussing golf sponsorships by automotive brands with my friend this morning. Two emerging automotive brands are making notable strides in the realm of golf sponsorship. The first, Genesis, which is Hyundai Motor's premium vehicle division, is…

I find the 40th Porsche European Open (1-4 June) interesting because the news broke in the Guardian last week that Porsche's sponsorship had become doubtful. This may have arisen because Paul Casey and Martin Kaymer were banned from…