Morocco is one of the TOP5 golf countries in Africa with 40 golf courses. South Africa is the biggest with 484 golf courses. Currently, there are 8 golf projects in development in Morocco (=20% growth) one of them…
While Foremost is celebrating that more than 200 members have already chosen to install the upgraded Elite Marketing Programme (EMP) video monitor solution, I would like to share with you how augmented reality experience is transforming the retail industry. When…
Probably you remember, that on October 2017 I wrote about Tbilisi's and Georgia's first golf resort, the Tbilisi Hills Golf Resort. It is the first 18-hole golf course (6,300m; Tilander Golf Design) of Tbilisi and Georgia. The developers of…
A commissioned customer satisfaction survey is more than nothing. Three years ago I found in England Golf's Golf Club Membership Questionnaire than 50% of the golf clubs are conducting exit surveys of departing golf club members. Now, Golf Genius was interested…
I am that golfer who goes to play golf with his friends to relax and talk with them during his stay in the golf club. What I experienced so far that we golfers need silence, tranquility, and silence…
This post could have been only about the coming IGTM event that will be held on 11-14 December, in Cannes, France, but I think we should focus more on the global travel forecasts and hospitality trends (e.g. smart…
While Webb Simpson can be happy for the Burns & Wilcox sponsorship deal, I would suggest them rethink and revise how to maximize this sponsorship and cooperation. Marketers like Burns & Wilcox should move beyond putting their logo the…
Sardinia and Sicily host some of the most prestigious Italian golf venues according to KPMG's "Golf Benchmark Survey in Italy 2012". Now, Sicily’s Verdura Resort is becoming the latest addition to the exclusive European Tour Properties network, joining…
The timing of the request to write this piece about social media success and golf is curious in that I’ve been reflecting a lot on the topic recently. It was a little over a year ago that I…
I am always curious to read about Central European countries' golf clubs' efforts to attract golf tourists. This why I thought to write about two Polish golf clubs' latest initiative. Two of the leading golf clubs in Poland,…
Thanks to Crown Golf, GolfBoard is not totally new in the UK. Last year Crown Golf has tested GolfBoard in 3 of its golf courses: The Hertfordshire, Paultons (rental from £15) and Sherfield Oaks. Now, the Troon (preferred partner of GolfBoard…
I hope one day I will live through such a moment in a pro shop when I get personalized service and offer without wasting too much time there (instead of playing golf). Early this year, I recommended wearable…
Did you know that in Myrtle Beach, more than 3.5 million rounds of golf are played annually? I think it is a beautiful sign of popularity and engagement. Thus I am not surprised that Myrtle Beach has been…
Near Milton Keynes, iPlayGolfUK opened UK’s largest indoor golf simulator complex outside London. iPlayGolfUK has six huge screens on which you can play over 70 of the world’s most famous golf courses, in a Sports Bar environment including a large…
From now on Billy Casper Golf will manage Heritage Shores Club (Bridgeville, Delaware). The club is ranked among the top 10 on Golf Digest’s 2015-16 “Best in State” list. Heritage Shores is designed by Arthur Hills. It is a…
EA Sports announced today Rory McIlroy as the cover athlete and namesake of its golf franchise, officially making him the face of EA SPORTS Rory McIlroy PGA TOUR, releasing in June 2015. EA SPORTS Rory McIlroy PGA TOUR is the…
Ernie Els has just partnered with The Venetian Macao Resort Hotel. As an Asian Tour ambassador he will assist in marketing and promotion of the Venetian Macau Open as well. The Venetian Macau Open will be held from October…
Somehow it seems to me that all of the major palyers of the consol game business are struggeling. Microsoft's Xbox continues its long history of losing money (cca. 2 billion USD per year). Even in this year Xbox…