Throughout 128 years of our club’s history, committee meetings had taken place in the clubhouse, a council building or gathered round a hotel boardroom. On three occasions last month, that tradition was broken as several members of our…
I believe technology has a significant role in creating defining moments and exceptional customer experience for golfers and golf club guests. Based on your reactions to my previous post about Toptracer Range 100th installation in Europe, I thought…
In recent years esports and gaming became mainstream. We are not surprised to read about esport or gaming tournaments and events in mainstream media. The European Tour (in cooperation with DreamHack, a global entertainment company and game developers…
We can say good-bye soon to Almenara Hotel at Sotogrande. The Sotogrande SA has agreed with Accor’s luxury, lifestyle brand SO/ Hotels & Resorts to launch the brand's 1st hotel in Spain. This will be the 8th SO/…
Pine Ridge Golf Club in Surrey has become the 100th golf facility in Europe to utilize Toptracer Range. This installation also brings the total number of Toptracer Range hitting bays to 1,700 - each with the capability of hosting…
The Villas at Renaissance have just completed in Autumn 2019. They are two new exclusive-use luxury holiday homes, overlooking the 2020 Scottish Opens venue, The Renaissance Club. The Villas at Renaissance are located near to the seaside towns…
With Troon having recently announced their partnership in the Middle East with Yas Links Abu Dhabi, the number of properties that they oversee in this region has reached 17, a truly impressive figure. If we look more specifically…
I was so happy to see Europe is winning The 2019 Solheim Cup for the first time since 2013. What is even nicer is the record crowds. More than 90,000 turned out to watch The 2019 Solheim Cup…
The opening of the Vietnamese, US$4 billion mega-resort Hoiana Shores Golf Club is almost here. The Hoiana Shores Golf Club will welcome golfers from 23 September, pending a grand opening in early 2020. The pins will instead be…
There are more and more pieces of evidence that AI (artificial intelligence) is penetrating into the golf industry. In 2017, Pebble Beach Resort launched its AI-based virtual concierge service. Another great example is Callaway Golf's Epic Flash Driver…
How many of you have concrete golf holiday plans and ideas for this summer? Are you planning a golfing holiday with the kids or even with grandparents? Yes, with kids! I can ensure you here right at the…
In the last couple of years, I asked several French golf industry leaders about the trends and future of golf in France. This is how I learned from: Olivier Denis-Massé (Marketing Director, French Golf Federation), Pierre Chevallier (French…
For many years gamers had a bad reputation. Somehow, in the last couple of years, major sports leagues are embracing eSports among them Real Madrid and most recently Topgolf (Topgolf Lounge - in cooperation with TCL, the fastest-growing…
Last year, during my keynote presentations at various conferences (e.g. CNIG, ADGF, CMAE etc.) I tried to explain regarding customer experience development that our golf club members, guests, and in general the empowered customers are expecting from us…
In the National Golf Foundation’s 2018 Golf Industry Report I found that in 2017 were: 23.8 million people who played golf on a course in 2017 — the same as a year earlier. Another 8.3 million only played off-course, a…
I must admit that I don't hear to much about golf development in Egypt, unlike in Oman, Qatar, Morocco etc. The R&A's latest 'Golf Around the World' publication says Egypt (25 golf clubs) is not among the TOP5…
Back in 2010, on the Mobile World Congress in 2010, Eric Schmidt, the CEO of Google said that designers should follow the “mobile first” rule/approach in product development. The "mobile first" means that our products & services (E.g. mobile application)…
It’s an interesting question when you are posed with it – how do you see the golf industry? Well, I’ve been playing golf now for close on 40 years and have worked in the golf industry for close…
The story Hoiana Shores Golf Club (Quang Nam Province, Vietnam; cca. 40 kilometers from the Da Nang Airport) began on 2 August 2016 when the Suncity Group received all of the official approvals. It is part of a US$4 billion mega-resort.…
When I hear about an interesting golf business news and a golf club enhancement/development project I like to analyze them from two main aspects: Its contribution to the overall customer experience of the golf club; How it can…