Fife College has established a working partnership agreement with the multi-award-winning Fairmont St Andrews luxury hotel and golf club (e.g. IAGTO's European Golf Resort of the Year in 2012, award for ‘best large hotel' in the 2014 Scottish…
It seems to me that Quinta do Lago's €29m investment programme brought it's first awards. Part of this program was the modernization an facelifting (worth of €9.6m) of Quinta do Lago's North Course by Paul McGinley with Beau Welling. Quinta do Lago, the leading…
Luxury designer brand G/FORE has just launched their 2015 range. In parallel their unhidden intent is to conquer the UK golf market in 2015. In style they remind me little bit the Scottish brand Royal & Awesome. Did you…
Time-time I come across with really interesting golf equipment brands that we can hardly read in magazines like Golf Digest or Golf Monthly. In last year September, the enigma of the month was Honma Golf, a luxury golf…
In the last 10 years we mainly heard about Sam Torrance's senior European Tour victories or as the brand ambassador of John Letter. So I was little bit surprised when I heard early this week that Sam Torrance…
Within less than ten days I received two interesting news. The reasons why I found them interesting are finally female + Asian golfers are taken seriously. The first is Shanshan Feng (first Chinese major tournament winner) signed a sponsorship…
I am just kidding. Troon Golf keeps expanding globally. As part of their expansion they will launch first-ever indoor city golf center in Moscow called City Golf. The new indoor golfing facility, will be in the center of Moscow.…
One more day left until the start of Turkish Airlines Open. My source said that over 2,000 guests arrived to the opening ceremony of the event today at The Maxx Royal Belek Golf & Spa. The event pitted…
I must confess that Honma Golf is a big enigma for me and I guess for many other golfers. We hardly read about Honma golf clubs in golf magazines. Honma golf clubs are handmade one-by-one. You can imagine their…
In these days we are experiencing how employees and customers are embracing social technologies. They are harnessing social technologies to solve collaboration challenges. It should be the same in case of golf courses and private golf courses as…
First I intended to write about Abu Dhabi HSBC Golf Championship, then I came across with HSBC's report on golf's future. In general there are no big surprises in this report: the shift towards Asia; In China and…
Recently I heard that Katherine Grainger (she was selected as one of the 5 athlete ambassadors for promoting the key messages of Team GB - the 2012 Olympic Team; 6 times world champion) and Gavin Hastings are partnering…
In this year we have seen three dominant trends in the global luxury goods market: globalization, consolidation and diversification. Luxury goods have also become more affordable to a wider range of consumers than ever before, as personal incomes rise in…
After a big break I am back. I hope you forgive me for such delay. Recently I came across with Club Managers Association of Europe (CMAE)and and executive recruitment specialist, Colt Mackenzie McNair's new findings about golf salaries…
As I promised in my previous post, now Lyne Tumlinson, the former director of Career Services at
Nike Golf is one of those very few sponsors of Tiger Woods who did not change their sponsorship cooperation with the golf player. The question rises what makes Nike Golf so loyal to Tiger Woods? Is it still…
In last couple of weeks everybody was worried about what is going on in Dubai (UAE) since it is well connected to the world business life as the "crown jewel" of the Middle East. As we know economic…
In the latest edition of The Economist, the magazine is reporting how badly is the recession hurting Europe’s tourism industry. Yes it is true that in Europe's most popular tourism destination countries like Italy, France and Spain, the…