![Bridgestone Golf OTTO at the driving range Flightscope](https://golfbusinessmonitor.com/wp-content/uploads/2022/01/bridgestone-golf-otto-at-the-driving-range-flightscope-368x208.jpg)
How much added value does Bridgestone Golf’s OTTO (Autonomous Ball Fitting Cart) have?
Do you remember when I wrote that golf equipment manufacturers should not be product-focused, but rather consumer-centric? Customer centricity is about providing great experiences & meaningful moments at every stage of the customer journey. That’s why I want to…