Tag: brand loyalty

Personalization of golf club services and communication

How personalization can drive golf club members’ loyalty in 2021?

By: 2021. 01. 04.

We can all agree that the COVID-19 crisis made us understand the importance of relationships, care, understanding, and empathy. A Salesforce research found: 71% of customers believe businesses that have shown more care and empathy in 2020 have gained…

Virtual golf course or an added value service?

By: 2010. 02. 13.

Thursday I had a great day. I got involved in an interesting initiative of Business Golf International. As companies and not just golf courses are highly motivated to come up with ideas, solutions that will motivate potential customers…