Tag: membership marketing

The Bridgedown Collection flexible golf club membership offers

Which club membership offer from The Bridgedown Group is convincing?

By: 2024. 07. 24.

The level of value or "success" that golf club members derive from our golf club membership offerings directly correlates with their loyalty. Furthermore, the greater success achieved by our golf club members translates to increased revenue generation for our golf…

Champion Hills with Troon Prive_resized

What innovative club membership offers does Champion Hills have?

By: 2023. 03. 23.

What innovative club membership offers do the Champion Hills have? It is imperative to understand the recent trends of remote work, golf club usage patterns, and lifestyle changes (e.g. demand for sustainable golf club operations). Pre-pandemic customer preferences…

Pete Dye Golf Club 10th hole Club Caddie

How will the Pete Dye Golf Club utilize Club Caddie’s rich features?

By: 2022. 06. 01.

Recently, the Pete Dye Golf Club has selected Club Caddie as its new golf club management software. This is why I interviewed Tony Kowalski, the general manager of the club to understand their needs, expectations, and most of…

Foxhills Club & Resort Chris Fitt

How does Foxhills Club & Resort develop a meaningful & memorable experience?

By: 2021. 12. 07.

During the 2021 GCMA National Conference in November, I had a very interesting conversation with Christopher Fitt (Director of Golf & Leisure, Foxhills Club & Resort). That is why I invited him for an interview to share his…

London Golf Club 18th hole clubhouse

For the first time in London Golf Club’s history….

By: 2021. 10. 14.

I was very happy this year when I learned that the London Golf Club website is being revamped and they want to do something to achieve carbon neutrality. In my recent interview with Stephen Follett (Chief Executive, London…

Get the view golf club membership marketing

What will COVID-19 change in membership marketing in private golf clubs?

By: Robert A. Sereci, GM/COO, Medinah Country Club 2020. 04. 28.

It is no secret that private clubs, like many businesses, are experiencing some significant degree of financial pain, and most likely will be for the foreseeable future. While there is no playbook for how clubs should conduct business…