Probably one of the first golf architecture books I read was Tom Doak's The Anatomy of a Golf Course. I've followed his work since (e.g., The Loop at Forest Dunes, Barnbougle Dunes (Tasmania), Cape Kidnappers, Streamsong, Tara Iti…
Recently - at the U.S. Open, at The Country Club, Brookline - I had the chance to interview Jon Podany the Chief Commercial Officer of the USGA. This is what you can read here. Jon Podany, Chief Commercial…
I am always curious how will the next Puma Golf apparel collection look like. I appreciate their boldness in pushing the boundaries of traditional golf apparel and trying to make it attractive to new generations (e.g. Millennials, Gen.…
Early this year the golf media was loud because of the Open Championship deal (worth at least £75m) with Sky Sports. Now, I can herald another golf media deal. The Ladies' Golf Union and IMG announced today that the Ricoh Women’s…
It is a big challenges for marketers to come up with exclusive content on their Facebook page to achieve high level of engagement. In my previous position at UPC (Hungary's largest cable company) our Facebook page's main topic…
Professional golf legend Billy Casper died yesterday at 4:45 p.m. MT of a heart attack at the age of 83 surrounded by family at home outside Salt Lake City, Utah. Focusing on golf, Casper attended the University of…