The coming 2015 HSBC Golf Business Forum will take place in Asia for the 1st time, at the Sheshan International Golf Club (the flagship WGC-HSBC Champions tournament), Shanghai, 5-8 November 2015.
This year’s Forum agenda will focus on 4 key themes:
- leadership,
- knowledge,
- solutions and
- inspiration.
Brand Z, the world's largest brand equity database, along with partners KPMG, NGF, Repucom and Syngenta will come up with compelling and insightful presentations.
Personally, I would rather discuss these issues:
- how to attract more women and families to the game of golf + to golf clubs;
- how to provide personalized offers and solutions to golfers and golf club members?
- how to turn golf to be part of our everyday life again?
- rethink golf club business model;
- let's be less distance obsessed and enjoy how can we play a challenging golf course layout…