How does Jacobsen make the BIGGA Celebration memorable as a headline sponsor?


By: September 19, 2023


The British & International Golf Greenkeepers Association (BIGGA) has just announced that Jacobsen will be the headline sponsor of the BIGGA Celebration, taking place on the opening evening of the BIGGA Turf Management Exhibition (BTME).

The BIGGA Celebration with Jacobsen is an opportunity to celebrate everything that’s great about the greenkeeping industry.

2024 BIGGA Celebration at BTME by Jacobsen

At the BIGGA Celebration, the association will reveal the winners of the BIGGA Awards 2024 as well as recognize the

  • latest life members,
  • Master Greenkeepers,
  • the FTMI Class of 2023,
  • BIGGA Photography Competition winner, and others.

In-person events are back

Content Marketing Institute’s Technology Content Marketing study found

“In-person events came back up the list of content types used in the last 12 months, with 62% reporting they used in-person events to get in front of their audiences versus only 17% (understandably) the previous year.

Furthermore, 57% expected their organization’s investment in in-person events to increase in 2023 compared with their 2022 budget.”

In the above-mentioned study, technology marketers said that research reports and virtual events/webinars/online courses produced the best results for their content marketing in the last 12 months.

Reflecting on your content marketing journey this year, what tools and solutions truly made a difference? Share your thoughts in the comments!