Now that I’m getting ready for my game tomorrow, I can think of nothing more than how I’m going to endure the heat. Today’s temperature is 38C/100F outside and I cannot feel good without my air conditioner.
It is really good that PING is building a cooling system – SensorCool®- in its apparel. Can it provide at least UPF 50 protection from the sun’s harmful rays as Callaway Golf’s Opti Dri?
Companies like PING should focus more on global warming’s effects. Now let’s see the new PING Spring Summer 2023 Collection.
![PING Spring Summer 2023 Collection_SS232408](https://golfbusinessmonitor.com/wp-content/uploads/2022/06/ping-spring-summer-2023-collection-ss232408.jpg)
PING Spring Summer 2023 Collection
The PING Spring Summer 2023 Collection men’s range has a strong focus on two design capsules. The Split Ball capsule draws inspiration from the classic two-tone golf ball design that PING founder, Karsten Solheim, first introduced in 1983.
The capsule consists of a range of performance garments that feature colors, patterns, and prints that pay tribute to the iconic two-tone golf ball.
The second capsule pays homage to the iconic Mr. PING logo, a widely recognized symbolic figure within the golf industry that was originally crafted in clay by a young John A. Solheim in 1967.
In conjunction with these key heritage themes, the collection introduces three new color stories for the season, all of which offer a refreshed look, with the opportunity for outfit building.
![PING Spring Summer 2023 Collection_SS231452](https://golfbusinessmonitor.com/wp-content/uploads/2022/06/ping-spring-summer-2023-collection-ss231452.jpg)
The first color story is Fusion
The inclusion of fresh spring blues helps to create classic head-to-toe looks, which are inspired by the iconic PING split ball color combinations. A collection of classic blue shades, Danube and Infinity Blue, in addition to a vibrant Poppy, adds energy to this print story.
The second color story is Evergreen
This sophisticated palette includes the new shades, Everglade and Aquarius, that work together, or as individual solid colors. This modern green color story provides a strong on-course look with a technical edge.
The third color story is Revival
With pastel colors remaining relevant for the spring season and feature at the core of this fresh palette. Trending shades, Cool Lilac and Violet, create a calming, neutral feel with polos and easy-to-wear shorts offering high summer options for warmer climates.
![PING Spring Summer 2023 Collection_SS231594](https://golfbusinessmonitor.com/wp-content/uploads/2022/06/ping-spring-summer-2023-collection-ss231594.jpg)
Trouser
Three trouser styles now make up the collection, offering more silhouettes and fabrics. New for PING Spring Summer 2023 Collection is the PING Tour Trouser.
It is a tapered leg performance trouser that is cut to fit loosely around the hips and thighs and tapered to a slim fit from the knee down to the hem, to create a sophisticated and modern look.
This new style utilizes an innovative four-way stretch knitted fabric, offering golfers ultimate freedom of movement in an on-trend modern silhouette.
The Bradley Trouser provides a straight-leg traditional fit, with SensorCool® and Tekfit® technology engineered for lightweight comfort. Finally, the Alderley Trouser offers a slim leg alternative, with a sleek five-pocket design and the PING Eye logo on the back.
![PING Spring Summer 2023 Collection_SS230816](https://golfbusinessmonitor.com/wp-content/uploads/2022/06/ping-spring-summer-2023-collection-ss230816-scaled.jpg)