Where Will TaylorMade Open Its 3rd Global Golf Ball Plant?

By: June 6, 2024

Based on data from Cognitive Market Research, the estimated size of the global golf balls market in 2023 is USD 984.5 million.

The market is anticipated to experience a compound annual growth rate (CAGR) of 1.2% from 2023 to 2030.

One of TaylorMade‘s greatest rivals, Acushnet, has officially disclosed its full-year sales figures for 2023, amounting to $2.5 billion. This represents a notable 5% increase compared to the sales figures for 2022.

Notably, when analyzed in terms of constant currency, the growth is 6.2%. In comparison, TaylorMade Golf’s peak revenue was $1.1B in 2023.

TaylorMade golf ball plant in Korea 2024

The financial data and golf participation trends support TaylorMade‘s need to establish an additional golf ball manufacturing facility.

TaylorMade Golf has just unveiled its latest golf ball innovation with the official opening of its expanded golf ball plant facility at TaylorMade Golf Ball Korea (TMBK).

TaylorMade Golf Ball Korea has become the company’s third global golf ball plant, joining its facilities in Liberty, South Carolina, and Taiwan.

As part of a modernization of digital capabilities, the facility will also produce TaylorMade’s visual technology products, such as

  • TP5/TP5x pix,
  • MySymbol,
  • Tour Response Stripe and
  • SpeedSoft Ink.

Located in Cheongju, South Korea (approximately 2 hours south of Seoul), TaylorMade has focused on modernizing the TMBK facility, infrastructure, and digital technology to increase the production of its cast urethane and ionomer golf balls from core to cover.

TaylorMade’s renowned five-layer TP5/TP5X golf balls, cast urethane Tour Response, and ionomer cover products, including the SpeedSoft model, will be produced in TMBK.

TaylorMade golf ball manufacturing 2024

After KPS Capital Partners acquired TaylorMade in 2017 from adidas, the company has transformed into a fully independent golf equipment and ball company and has experienced the industry’s highest key product and market growth rates.