Casture has joined Foremost’s Elite Marketing Programme

By: July 5, 2024

So far, whenever I encounter an unfamiliar golf apparel brand, I search for it on the RepSpark website, which features many exciting brands.

However, I was unable to find the Castore brand there. Castore asserts its goal is to be a high-end alternative to its competitors.

Founded in 2015 by former youth professional footballer Tom Beahon and former semi-professional cricketer Phillip Beahon, the brand has since partnered with leading teams across a multitude of sports, including

  • Red Bull Racing,
  • the England Cricket team, and
  • German football team Bayer 04 Leverkusen.

Foremost, the UK’s largest golf retail and marketing services group has announced a new three-year partnership with the fast-growing premium performance sportswear brand Castore.

Castore will join Foremost as an approved Elite Marketing Programme (EMP) supplier, enabling Foremost members to benefit from the full support of the golf retail industry’s leading digital marketing program.

The new EMP partnership with Castore will launch in the spring and summer of 2025 and run through until the end of 2027.

The EMP is widely regarded as the best and most powerful marketing tool in golf retail.

The number of members participating in the program has continued to increase, with over 15% more members utilizing the service in the past three years, a number that now stands at more than 700.