In 2024, sports will continue leading towards a more diverse and inclusive world. We will see many more initiatives and efforts to create a more inclusive sports culture.
Golf clubs can take a positive step by promoting diversity and inclusivity, providing equal opportunities for everyone to participate and celebrate their unique differences.
This reminded me of the fact that Make Golf Your Thing, a collaborative industry movement is continuing to build relationships and foster greater access and inclusivity in the sport through events at historically black colleges and universities (HBCUs).
Under the banner “Make Golf Your Career,” several golf industry talent recruiting representatives will visit HBCUs in the coming weeks to directly engage students in discussions about working in the $102B golf industry.
Industry representatives visited Bethune-Cookman University in Daytona Beach, Fla., last week and are visiting Texas Southern University in Houston on March 26 and Paul Quinn College in Dallas on April 9. Additional HBCUs will be identified for events later this Spring and during the Fall 2024 Semester.
The events include meetings between golf industry representatives and university leaders, as well as an activation for students, inviting them to come and learn more about internships and careers in the golf industry.