Toptracer, the world’s number one range technology, has announced a five-year partnership with The R&A for The Open and AIG Women’s Open.
The agreement will see Toptracer deliver innovations in unique ways so that fans can engage with the sport both on-site at championships and when they participate at golf facilities using Toptracer technology.
The breadth of the partnership will be showcased at its fullest during The 152nd Open at Royal Troon.
![Toptracer The R&A strategic partnership 2024](https://golfbusinessmonitor.com/wp-content/uploads/2024/07/toptracer-the-ra-strategic-partnership-2024.jpg)
New this year is a unique collaboration that allows Toptracer to integrate a new indoor application of its technology with Foresight Sports—the industry leader in launch monitor technology—at The R&A Swing Zone so that spectators can enjoy and get a first look at it.
Additionally, this new product will be displayed within official Championship hospitality.
As the Official Ball Tracking Technology Supplier, Toptracer will continue to provide tracing technology at The Open and AIG Women’s Open.
Enabled at the Championship driving range is Toptracer’s ‘Tournament Range,’ technology that instantly displays traces with accompanying data points such as carry distance, ball speed, and launch angle.
This will be showcased on a giant LED screen visible to all spectators on-site and will now be present across both Championships, adding trusted data for competitors in the field and enhanced engagement for spectators and TV viewers alike.
On-site at The Open and more than 1,000 Toptracer Range sites worldwide, golfers will have the chance to experience Royal Troon via the Virtual Golf mode and join a global ‘Closest to Pin’ competition at Toptracer Ranges, inspired by the world-famous ‘Postage Stamp,’ the 8th hole at Royal Troon.
This article is brought to you by Toptracer.