701 entries: content marketing

What happens if you combine Ecco Golf with GORE?

By: 2016. 11. 17.

A long-awaited joint venture came alive between Ecco Golf and GORE, to create a golf shoe that combines unparalleled walking pleasure and climate comfort, as well as exceptional protection from the elements. The result is Ecco Golf’s new ECCO…

Why should Las Colinas empower its guests?

By: 2016. 11. 15.

For the second year running, Las Colinas Golf & Country Club (managed by Troon) has been crowned as Spain’s Best Golf Course in the prestigious World Golf Awards that took place in Portugal over the weekend. The category of…

Why reviews are worth a lot for golf clubs?

By: Jeroen Korving 2016. 11. 14.

If we like it or not, the new economy is all about trust. Today, anyone from anywhere can do business with anyone.  The entry barriers have fallen away and the number of people that you as a business…

Do you care about the Golf Business & Industry Convention?

By: 2016. 11. 10.

I believe that for European golf club managers there are few really important events that they should visit. One of them is the Golf Business & Industry Convention that will be held in 2017, between 17-19 January at…

Why is the Abu Dhabi HSBC Championship attractive?

By: 2016. 11. 09.

Maybe it is early to talk about the 12th Abu Dhabi HSBC Championship (Abu Dhabi Golf Club, January 19-22, 2017), but there is a great temptation when I see who will be playing, besides the defending champion Rickie…

How should the European Tour Properties improve in 2017?

By: 2016. 11. 07.

I think the European Tour Properties will return next week to the International Golf Travel Market (IGTM) with great pride. They have added this year 6 new golf clubs to their portfolio of prestigious golf venues. Now boasting 22…

A surprising event at the Saadiyat Beach Golf Club

By: 2016. 10. 28.

Next week, we will see in Abu Dhabi a historical moment. The Saadiyat Beach Golf Club (Gary Player designed seafront golf course: par-72 course, which will be set up at 6,337 yards / 5,795 meters for the championship) will…

Who will help to achieve sustainable golf tournaments?

By: 2016. 10. 27.

A public consultation period has opened on a new voluntary sustainability standard for golf tournaments, with industry leaders calling for input into the creation of sustainable best practices for golf tournaments around the world. Golf Environment Organization (GEO)…

Can you achieve growth with club management diplomas?

By: 2016. 10. 25.

5 CMAE members were awarded recently with their Club Management Diplomas (CMDip) at a special presentation ceremony at the CMAE’s recent Annual General Meeting. The successful recipients were Simon Baker, Iain Lancaster, Sharon Heeley, Andrew Hill and Michael Newland.…

Why is social media helpful for Maderas Golf Club?

By: Corey Ross 2016. 10. 24.

The timing of the request to write this piece about social media success and golf is curious in that I’ve been reflecting a lot on the topic recently. It was a little over a year ago that I…

Carnoustie Golf Links

Where are the true voices about Carnoustie Golf Links?

By: 2016. 10. 20.

Carnoustie Golf Links, a regular host of The Open Championship, has been voted as the best golf course in Scotland in the Scottish Golf Tourism awards. The awards are held annually to celebrate what’s great about Scottish Golf. Voted…

Disabled golfers at the spotlight in the Portugal Masters

By: 2016. 10. 19.

Would you believe that disabled golfers represent 10% of once a week participants (source: Sport England Active People Survey, 2014) in the UK? According to the England Golf, cca. 5.63% (38 000 people) of UK golfers are disabled…

Did you enjoy the British Masters at The Grove?

By: 2016. 10. 18.

Last week’s British Masters at The Grove is just over. The Swede Alex Noren claimed the 2016 title with an 18 under par total. This was the Swede's 7th European Tour International Schedule victory in his 222nd official…

Is it time to discover golf in North-East Poland?

By: 2016. 10. 07.

I am always curious to read about Central European countries' golf clubs' efforts to attract golf tourists. This why I thought to write about two Polish golf clubs' latest initiative. Two of the leading golf clubs in Poland,…

What will be like Praia D’el Rey’s new links golf course?

By: 2016. 10. 02.

My visit to Praia D'el Rey this week is a great example how LinkedIn is able to connect like-minded people. I met Alexandra Betamio de Almeida (Sustainable urban development consultant) on LinkedIn who offered me if I visit Portugal…

What is the next challenge of the European Tour Properties?

By: 2016. 09. 19.

European Tour Properties venues Terre Blanche Hotel Spa Golf Resort (Provence, France) and PGA Catalunya Resort (Costa Brava, Spain) have been ranked first and third respectively in a prestigious new listing of continental Europe’s finest golf resorts, compiled by Golf…

Hotel Quinta da Marinha Resort tries to break sameness

By: 2016. 09. 16.

The Hotel Quinta da Marinha Resort, in Cascais, Lisbon, is celebrating in these days its 30th position in Golf World's inaugural Top 100 Golf Resorts in Continental Europe ranking. This is a nice achievement for a niche operator like the Onyria Golf…

Data Protection & Privacy Policy of Golf Business Monitor

By: 2016. 09. 13.

This policy was last modified on May 17, 2018, in compliance with  the data processing and protection regulations (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with…

Who will gain the most from Driver vs. Driver competition?

By: 2016. 08. 25.

In less than 40 days, Wilson Golf's crowdsourcing, reality show the Driver vs. Driver will end. Golf Channel announced today the 11 finalists who will present their innovative driver concepts and ideas with the hopes of ultimately becoming Wilson…

Use Youth to Catch the Enthusiasm for the 2019 Solheim Cup!

By: Eric Rule, CCM 2016. 08. 22.

How exciting it has been watching the Summer Olympics!  Every four years we see excitement and patriotism exuding in athletes and fans around the world. In particular, we see the excitement in our youth -- the magic in…