Tag: influencers

Rick Shiels poses with Carly Booth Photo by jasonlittlegolfphotography micro-influencers

Why do micro-influencers matter to your golf marketing?

By: 2019. 05. 09.

We all witness how traditional advertising is struggling in these days. At the same time, the smart or we can call them also as the empowered customers are choosing to follow influencers and listen to their recommendations. Rick Shiels,…

EA’s social media power with Tiger Woods

By: 2010. 03. 08.

Do we remember that EA (Electronic Arts) "Walk on Water" spot with Tiger Woods from 2009?The ad went viral and generated 4,682,727 views (8/3/2010) within less than a year. How much it would cost to reach such a…