Austria is proactively enhancing its sports tourism sector—both winter and summer—to create a more sustainable, diverse, year-round, and high-quality experience for visitors. Many alpine regions are strategically reducing their reliance on skiing by promoting summer sports, hiking, biking,…
The Hero Dubai Desert Classic, in collaboration with Deloitte, is excited to unveil the Green Incubator Challenge, a global initiative designed to foster innovative, sustainable solutions for events. This initiative invites participants to submit their ideas, with the…
In August of last year, I was delighted to learn that the Hero Dubai Desert Classic golf tournament had attained GEO Certified qualification. Establishing a prerequisite for hosting major golf tournaments would be advantageous, mandating that they host…
In the year 2024, it is hoped that the organizers of golf tournaments will place a greater emphasis on sustainable practices and align sports marketing strategies with social responsibility. Achieving this objective would require a concerted effort on…
It is becoming increasingly common to hear about golf clubs achieving GEO Certified status, but we hear very little about golf tournaments achieving the same GEO Certified Tournament status. Why have only 18 international golf tournaments - Hero…
Recently, I heard of Dom Pedro Golf has installed an innovative new water management system that is 23% more energy efficient. This made up my mind and asked Simão da Cunha (the Head of Golf Operations at Dom…
The Gleneagles Resort the host of the 2019 Solheim Cup has been dealing with sustainability for a long time. They understood very soon that landscape is key to the 'Gleneagles experience'. The Golf Environment Organization released approximately two…