It is almost possible to say the same thing about Troon as about Coca-Cola: wherever you go in the world, you are likely to find a golf club managed by them. Most recently, Laolao Bay Golf Resort (1.6…
Troon Privé has been selected to manage The Standard Club, a private club located in Johns Creek, Georgia, a suburb of Atlanta. The Standard Club, the oldest social club in Atlanta, is the outgrowth of the old Concordia…
I think it was in 2015 when I wrote last time about the Troon Card program. This is why I was curious to see what can the 2019 Troon Card program (a discount card; the golf industry’s leading loyalty…
In the last couple of years UAE is among the the Top 10 Fastest Growing Tourism Hotspots in the world. Just in 2013, UAE's golf tourism grew by 10.4%. In 2013, Abu Dhabi and Dubai were the 6th golf tourism…
I have just heard that Pelz Golf and Troon will expend their cooperation across the United States by expanding the Pelz Scoring Game School to selected Troon facilities. Schools are currently scheduled now through October 2014 with even…
I have just received from Titleist UK an eDM with a weird headline. I found something is strange in the wording of this headline: "loyalty is rewarded". When we say we reward your brand loyalty aren't referring to…
IBM estimates that we create every day 2.5 quintillion bytes of data (90% of the data in the world today has been created in the last two years alone.). It is really hard to digest and understand how big…