The operations of golf courses, including driving ranges, are gradually moving towards digitalization. There is mounting evidence that the traditional driving range experience is no longer appealing or competitive.
As golfers, we highly value the importance of distances and mastering our game and swing techniques. Therefore, it is inevitable that we expect and utilize driving range technologies such as TrackMan, Toptracer, and Inrange Golf, among others.
Investing in driving range technology is an imperative and strategic move for The Shropshire Golf Centre – and for any golf clubs – to maintain its competitive edge in the industry.
It is a logical investment that is necessary for the success of the driving range and the golf club as a whole.
The Shropshire Golf Centre, located in Telford, Shropshire, is unveiling the completion of a £400k renovation project on its driving range facility.
The newly renovated driving range boasts 30 spacious bays, each equipped with TrackMan technology designed to enhance golfers’ practice sessions.
Furthermore, in order to streamline the booking process and offer a hassle-free experience for The Shropshire Golf Centre’s customers, the club has also implemented a new online bay booking system in collaboration with YourGolfBooking.
Members and visitors can now reserve their preferred practice slots, allowing for a seamless and efficient experience at the driving range.
Additionally, as part of the £400k investment, The Shropshire Golf Centre has incorporated a dedicated bar within the range facility, ensuring golfers can enjoy refreshments and food without having to leave the practice area.
Range hosts will be on hand to take orders from the afternoon right through until closing time in the late evening on a daily basis, whilst visitors will also have the choice of ordering via a handy QR code that can be found in their bay.
The grand unveiling of the newly renovated driving range will be marked by a members’ event, where guests will have the first opportunity to experience the state-of-the-art facility.
The bottom line is well done, The Shropshire Golf Centre, for the bold investment and enhancement of the services.