I think we can agree upon that there are very few who can remember the last Olympic Games where golf was played (Paris 1900 and St Louis 1904). This is an 112-year absence. To mark this event, The Olympic…
One of my learning at the latest PGA Merchandise Show in Orlando was that the big data phenomenon and measurement fetish have arrived to the golf industry. Today different kind of mobile apps, wearables and other gadgets are…
I have just heard that Pelz Golf and Troon will expend their cooperation across the United States by expanding the Pelz Scoring Game School to selected Troon facilities. Schools are currently scheduled now through October 2014 with even…
It seems to me Callaway Golf found a great solution how putters can connect better to our golf balls enabling more controlled and consistent roll. I would happy to see similar solution for other golf club types as…
In last December I wrote about the concept of crowdfunding as a potential solution to raise capital and financial support for a golf course. Of course this idea is not limited to golf courses. From the Finnish example we…
When was the last time when in the middle of your golf play/golf tournament/whatever felt urgent need to run back to the club house and find the "rest room". Green Toi Gmbh came out with a smart idea…
After a long-long fight for the recognition, the Olympic Committee decided to add golf to the list of olympic sports. Now it is our turn to meet expectations. These expectations are likely to be counted in GRP, revenue…
In last couple of weeks many rumors appeared in the press both online and offline about the possibility to include golf in the Olympic Games. With G-d help it will be an Olympic game in 2016 if the…
Centro Nacional de Golf, the home of the Spanish Golf Federation, has made significant progress in enhancing its driving range experience since integrating Toptracer Technology in 2018. As one of Toptracer’s earliest clients in continental Europe, Centro Nacional…
Over the past six years, I have been reporting to you more frequently about Porsche's golf sponsorship activities. Porsche appears to have realized that golf is a popular sport and leisure activity among its customers. Perhaps they have…
Given that Joe Mendez, CCM, CCE, has been elected as the 2024 CMAA Chairman, I believe gaining insight into his perspective on the challenges that golf club managers and leaders could potentially encounter in 2024. This inquiry could…
Meeting Elisa Gaudet, the founder of Women's Golf Day, at the PGA Show in 2015 was a defining moment for me. Her initiative and drive inspired me, and I joined the Women's Golf Day team as a country…
To be honest, I still rely on my Shot Scope V3 golf watch during games. It helps me choose golf clubs and determine the right amount of force to use. The previous edition of the Shot Scope X5…
In the ever-evolving landscape of golf course management, the introduction of the Internet marked a pivotal shift in how clubs handle their operations. From the old server-based technologies of the '90s to the modern cloud-based solutions of today,…
The modernization of Cobbs Creek Golf Campus and the collaboration among the parties involved is truly inspiring and could serve as a model for other golf club proprietors and developers. Below you can find what I found particularly…
In order to gain a deeper comprehension of Tim Lobb's latest endeavor for Golf Pirkkala, it is essential to elucidate the concept of "inclusive golf course design." An authentic inclusive golf program is one where individuals of all…
The golf simulator market is now a significant segment of the golf equipment market that cannot be ignored. Have you taken notice of this? This is not surprising if we are aware of the fact that over the…
As I prepare to unveil the latest TaylorMade TP5 golf balls, let me take a moment to reflect on the incredible innovations that have transformed this model over the past five years: In 2019, TaylorMade introduced the Speed-Layer…
I believe that the customer experiences that are most productive and memorable are the experiences that are convenient for the customer (including golfers). Convenience is about creating a situation that saves the customer effort and time. A PwC study found:…
Many of us seem to be facing some difficulties regarding reducing the number of shots on the greenside. Generally, the Titleist AVX golf ball is for those seeking more distance (like me). Compared to Pro V1, AVX flies…