Vokey wedges have been the top choice of players on the PGA TOUR every year since 2004. Last season, over 50% of the wedges in play were Vokey Design, with 7 of the world’s top 10 players at…
Titleist is launching today the much-anticipated Vokey Design WedgeWorks T Grind. Inspired by Vokey’s work with one of the game’s all-time best wedge players, the T Grind was designed for great hands and a vivid short-game imagination. Available in 58º…
The new Vokey SM9 wedges are Vokey’s most versatile, accurate, and forgiving yet, offering 6 grind options and a total of 23 different models ranging in lofts from 46* to 62* for precision fitting. The wedges are available…
We all know that manufacturers like Acushnet, are consulting with brand team members in product development. Do they ask for advice on how to make their products more customer-centric? Master Craftsman Bob Vokey and Vokey Tour Representative Aaron Dill are at it…
I am very curious about what the virtual PGA Show in Orlando will be like next week. It is fair to say it will be challenging for everybody to experience new products like the Vokey WedgeWorks M Grind…
Today at the PGA Tour’s RSM Classic, the new Vokey Design SM8 wedges will be made available to tour players for the first time. This marks the start of Titleist’s tour seeding and validation process for the next generation Vokey…
There is no week when I do not hear about the importance of product and service personalization. Do you remember Mac Daddy 4 Callaway Custom Wedges from February 2018? Callaway is offering tour-level customization & personalization for Mac Daddy…
As the kick off day of Golf Expo in Munich (Germany) is getting closer, I am start think about what do we gain from such old fashioned industry exhibitions. As reading the website of Golf Expo, it turns…