What can SkyCaddie TOUCH do for golfers?
I must admit that I am in a dilemma. Two weeks ago I wrote about wearables versus gadets like Arccos Golf and Game Golf. I highlighted in that post as one of the main disadvangtages of such devices…
38 entries: Ernie Els
Thracian Cliffs Golf & Beach Resort: Bulgaria’s ‘Best Golf Hotel’ for 2014
Recently 2 Eastern European countries were recognized for their contribution to golf tourism. Almost a month ago, Slovenia received IAGTO Awards as the "Golf Destination of the Year" (Undiscovered). Most recently the Bulgarian Thracian Cliffs Golf & Beach…
Ryder Cup brought success to VisitScotland
Nowadays, Scotland attracts 220,000 golf visitors every year. 92,000 other visitors play golf whilst on holiday. Scotland's National Tourism Organisation (VisitScotland) and Golfbreaks.com ran recently a promotion campaign between September 2013 and August 2014 to foster golf tourism in Scotland and to exceed the…
Can video save the golf star?
For many years the primary access to videos was our computer. Today they primary access points are mobiles and tablets. Did you now that 40% of the YouTube videos are seen on mobile? I see correlation between mobile…
Adults only program at THB Reserva del Higuerón
When I first read about the "adults only" program at THB Reserva del Higuerón, something else came to my mind. Actually this is about holiday without kids. What is the hotel staff for, if not for providing relaxing…
Montgomerie’s 600th Tour appearance
Colin Montgomerie has just celebrated last week his 600th Tour appearance at the Turkish Airlines Open. What a nice lifetime achievement: 31 European Tour victories, 8 Order of Merit titles, 2 Senior Major Championships, and played in 8 Ryder Cups.…
Review: Arccos Golf vs. Game Golf
Canalys recently published a survey that showed 2.7 million wearable bands (e.g. Fitbit, Nike's Fuelband, Motorola's Motoactv etc.) were shipped worldwide in Q1 2014. Some experts predict a decline in popularity + usage of wearable products. Personally I…
Why Callaway Golf is sponsoring Mario Golf World Tour?
Somehow it seems to me that all of the major palyers of the consol game business are struggeling. Microsoft's Xbox continues its long history of losing money (cca. 2 billion USD per year). Even in this year Xbox…
1st ever Nordea Tour winter series at Lumine Golf Club
Somehow in the last couple of years I have not heard a lot about Scandinavian and especially Swedish golf events. (I found 13 Swedish PGA Tour players.) OK, except one case: Henrik Stenson became part of the Callaway…
Galgorm Castle Golf Club’s new ambassador
Although Galgorm Castle Golf Club is one of Northern Ireland's best golf course, I haven't heard a lot about it. I knew that Galgorm Castle Golf Club was the first to host the PGA EuroPro Tour in Northern Ireland…
Chosen golfers of Mizuno Golf
Back in 2013, Mizuno Golf started an interesting initiative called Play Famously to provide a unique experience for die-hard golfers by treating them as like Tour Professionals. I would add more benefits to those who have Mizuno Golf…
Growing business potential of Asian female golfers
Within less than ten days I received two interesting news. The reasons why I found them interesting are finally female + Asian golfers are taken seriously. The first is Shanshan Feng (first Chinese major tournament winner) signed a sponsorship…
Turkish Airlines Open in the Montgomerie Maxx Royal
I don't want to waste too much time on the Montogmerie Maxx Royal golf course. The photos will tell everything. I would only add very few words: Turkish Airlines Open: November 7th – 10th. 77 of the world’s…
Do spikeless golf shoes take over the market?
Two years ago if somebody played in golf shoes without replaceable spikes, people would think he is not a serious golfer or cannot afford more. In those days spikeless golf shoes accounted hardly 10%. As golf dress code…
Hole in one in Malaysia
When we read in the Golf's 2020 Vision (by HSBC) report about the rise and importance of Chinese and Indian golf market, we should not neglect such golf markets like the Malaysian one. The Malaysian golf market's value in…
PGA golfers on Twitter
It is very likely that PGA golf players are also discovering the social media to boost their popularity and indirectly their sponsors, the golf equipment manufacturers. Today I found an interesting website (https://twitter-athletes.com)that collects Twitter accounts of sportsmen…
ParOne Invitational STEAMathalon: how to broaden golf’s appeal?
When we are discussing the challenge of how could golf broaden its appeal and attract new audience demographics we cannot or it is hard to neglect the importance of such technology innovation like artificial intelligence. Let me give…
Who is the big winner of the latest Middle East Golf Awards?
I almost started this post by heralding Troon's 4 new accolades (within 3 months Troon received awards in 12 categories in total) at the latest Middle East Golf Awards (MEGA). Although The Els Club, Dubai is managed by Troon,…