1075 entries: tour

Mother’s day present from Wilson Staff

By: 2013. 05. 03.

I think this is the first time in my life when I hear about Mother's day in relation with golf. Wilson Staff found a very nice concept to help us to praise and to express our honour to…

Limited issue signature golf shirt from Ashworth

By: 2013. 05. 02.

There is a hot debate in these days about golf club dress codes and in general about the style of golf attire. What I see at Ashworth is that they are still designing low-key clothes. As they say…

If something is good, it sells itself!

By: 2013. 04. 25.

Adidas Golf has good reason to be happy in these days. Since the foundation of the company in 1999, the first part of 2013 was the highest sales period in the life of adidas Golf. According to Golf…

Limited edition Wilson Staff D-100 for sale!

By: 2013. 04. 11.

Are you also excited about the Masters Golf Tournament 2013? Because I am. Now every attention is focusing on what is going on in Augusta National Golf Club. Wilson Staff is not an exception to this. I feel…

Why golf spike matters so much?

By: 2013. 04. 02.

After a long debate on spikeless golf shoes, let's talk about golf shoes with spikes. FootJoy has a good reason to be happy again. Their brand ambassador D.A. Points claims Shell Houston Open title and the Trophée Hassan II. He…

Do spikeless golf shoes take over the market?

By: 2013. 03. 25.

Two years ago if somebody played in golf shoes without replaceable spikes, people would think he is not a serious golfer or cannot afford more. In those days spikeless golf shoes accounted hardly 10%. As golf dress code…

HSBC’s prediction on golf’s future

By: 2013. 02. 26.

First I intended to write about Abu Dhabi HSBC Golf Championship, then I came across with HSBC's report on golf's future. In general there are no big surprises in this report: the shift towards Asia; In China and…

Hole in one in Malaysia

By: 2013. 02. 11.

When we read in the Golf's 2020 Vision (by HSBC) report about the rise and importance of Chinese and Indian golf market, we should not neglect such golf markets like the Malaysian one. The Malaysian golf market's value in…

Ping’s sponsorship challenges with Michael Phelps

By: 2013. 02. 04.

Last week I came across with the news the Ping signed a sponsorship deal with the olympian swimmer superstar Michael Phelps. John Solheim, Ping's chairman and chief executive officer expressed his hopes that "his global presence as a…

How far Titleist Pro V1 can go?

By: 2013. 01. 28.

Titleist Pro V1 and Titleist Pro V1x are the market leader golf balls for almost a decade. This happened despite the critics on these golf balls' durability, distance and side spinning. The durability problem can be due to the…

What is the future of Padraig Harrington?

By: 2012. 12. 17.

In the last couple of months we are excited about Rory McIlroy's sponsorship deal whether he will play with Nike Golf or with something else. Little bit less interesting and more obvious is Padraig Harrington's future with Wilson…

Golf mobile applications as a source of revenue – part 2

By: Anthony Douglas 2012. 10. 15.

Last week my guest writer Anthony Douglas from Hole19 Golf started to talk about golf mobile applications and in general about golf mobile application market. We believe there are lots of opportunities in this area to exploit for our business goals.…

Where is a true golf social networking site?

By: 2012. 10. 07.

As we all know there is a social network for every audience. Golf is not an exeption. For this reason I made a little research to find out if there is any golf social networking site and what…

TaylorMade tries to stay relevant

By: 2012. 09. 26.

During the last US Open I came across with an interesting personalized communication solution from TaylorMade. Before I would explain what TaylorMade had done, let me share with you my social media experience. We are clicking on LIKE buttons…

Hire golf club for lower costs

By: 2012. 09. 06.

As I am planning my holiday in Barcelona, I am wondering shall I take my golf clubs with me or leave them at home. Golf club rental must be a good business since more and more companies are…

GolfTube goes live

By: 2012. 08. 29.

I have just came across with a golf video site that I would call it as GolfTube (the real name is Click on Golf. Unlike IMG Media's Golfing World, this portal is aggregating contents from all around the world…

Luring Nike Golf iPhone app

By: 2012. 05. 28.

It seems Nike Golf was able to maximize iPhone application in many ways. Nike Golf came out a week ago with an iPhone app called Nike Golf 360°. Nike Golf 360° is not "just" an app that helps you to…

Golf rocks tennis’ TV audience in US

By: 2011. 06. 13.

I was surprised to read in the latest edition of The Economist (June 11th 2011) that in US people prefer to watch golf over tennis. I started to check worldwide ranking of US tennis players where I had…

Golf Salary & Benefits Study 2010

By: 2010. 06. 13.

After a big break I am back. I hope you forgive me for such delay. Recently I came across with Club Managers Association of Europe (CMAE)and and executive recruitment specialist, Colt Mackenzie McNair's new findings about golf salaries…

This shouldn’t disturb your golf game

By: 2010. 03. 25.

When was the last time when in the middle of your golf play/golf tournament/whatever felt urgent need to run back to the club house and find the "rest room". Green Toi Gmbh came out with a smart idea…