Ernie Els’ new sponsor: Adams Golf
Since last October we are thinking who is that misterious sponsor who will replace Callaway Golf. Now it is official: Adams Golf. Although Adams Golf is the maker of the No. 1 Hybrids on the PGA Tour and…
1074 entries: tour
How Crown Golf is attracting women to golf?
In April I have already described why do I think it is a mistake not to pay enough attention to female golfers. I wrote that and I still believe in it: Although the golf business has been dominated by male participation,…
Turkish Airlines Open in the Montgomerie Maxx Royal
I don't want to waste too much time on the Montogmerie Maxx Royal golf course. The photos will tell everything. I would only add very few words: Turkish Airlines Open: November 7th – 10th. 77 of the world’s…
What is the best golf development in Europe?
European Tour’s latest destination, PGA Catalunya Resort was awarded at European Property Awards as the best golf development in Europe. For PGA Catalunya Resort this is not the first recognition. They hold the 5th position in Golf World magazine's…
Latest golf business outlooks in India
I had to take an unplanned break "thanks" to my ISP, but now I am back with full power. In recent months we read some really disappointing news about the BRIC countries (Brasil, Russia, India and China). In the…
Honma Golf the big enigma
I must confess that Honma Golf is a big enigma for me and I guess for many other golfers. We hardly read about Honma golf clubs in golf magazines. Honma golf clubs are handmade one-by-one. You can imagine their…
How Titleist is fighting for more forgiving irons?
In two months (November 8., 2013)Titleist will launch officially many new irons: AP1 and AP2 (714 Series) irons; CB and MB irons (714 Series). I think from golfer point of view the new AP1 and AP2 irons are…
The new Mizuno MP-4 irons are coming
As I wrote in my previous post about TaylorMade, dollar and unit sales of irons in May were the highest since June 2008 (unit sales) and May 2007 (dollar sales) according to Golf Datatech. For the month, iron sales…
Wilson Staff needs more PGA Championship victory
It has been a while when I heard that Wilson Staff won a PGA Championship. Without any particular reason I keep my finger crossed for Wilson Staff. This why I am happy to report about a Wilson Staff…
What is the secret of TaylorMade?
TaylorMade-adidas Golf (TMaG), the largest and most profitable golf equipment, apparel and footwear company in the world, announced at the beginning of this month, Q2 sales of $454M (EUR 348M). During unseasonably poor weather across the globe leading…
Have you seen Ian Poulter on 4 wheels?
Don't worry! Ian Poulter didn't lose his mind. I am just kidding. As far as I can remember we don't hear too much about Ian Poulter neither about Club Car, beside some sponsorship (Puma Golf (aka Cobra Golf),…
Callaway Golf knows who is worth sponsoring
Patrick Reed is a rookie at Callaway Golf. He joined Callaway Golf 3 month ago in May. As a rookie, he has made 8 of 9 tournament cuts and secured 4 of his season's five TOP-10 finishes, none…
Rory McIlroy’s Nike Golf endorsement is in danger
Time to time, I ask myself, whether Rory McIlroy could earn more money by winning tournaments and championships with his previous Titleist golf clubs or as it is today, when we see him struggling on the green. Last…
What would happen if Hunter Mahan…
Brandt Snedeker seems to perform well just like in 2012. After winning the AT&T Pebble Beach National Pro-Am in February, yesterday he won (70-69-63-70-272 total) the RBC Canadian Open. This was the sixth career PGA TOUR victory for Brandt Snedeker. With the…
Rebounding golf participation in the UK
Golf club membership retention and golf participation are two hot topics more than ever. When I was planning what to write in this post, some guesses went through my head. Is there a problem with the green fee…
TIP: How to choose golf vacation packages?
We as golf travelers are not spoilt when it comes to golf vacation packages. I am that kind of golfer who leaves golf vacation package selection to the last moment. I know it is not so smart, but…
The last Wilson Staff D100 iron sets are running out
As it was expected many golf equipment manufacturers want to utilize the upcoming US Open Championship at Merion Golf Club. Wilson Staff is not an exception to this. I can understand them. Their offer is pretty classic/old school:…
Golf business prospects in China
Back in February this year I wrote about the prediction of HSBC on the future of golf. In that post I wrote about a shift toward Asia. As reading McKinsey's latest report on China, I see a great…
What is the new color of TaylorMade R1 driver?
We complained so much (actually 3 years) about the white color of TaylorMade R1 drivers. Now, I have a good news for those who believe that a golf club must be black. TaylorMade announced today that they have…
Mother’s day present from Wilson Staff
I think this is the first time in my life when I hear about Mother's day in relation with golf. Wilson Staff found a very nice concept to help us to praise and to express our honour to…